Companies · Consumer / Retail

Steals Commerce, Inc.

LAYTON · Consumer / Retail · refined from filed group “Other Technology

Diligence memoA one-page analyst read on Steals Commerce, Inc. — recommendation, valuation, rhythm, risks.
$8.3M
Total raised · real
2
Rounds
0.1×
Latest step-up
Top 8%
Sector rank · raised
Series A
Latest stage · inferred · Mon Jun 03 2024 00:00:00 GMT+0000 (Coordinated Universal Time)

Steals Commerce, Inc. looks under-valued against its niche peers and is quiet on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.07× the median modeled value of Series A Consumer / Retail companies in 2022–2024 (26 peers) — value vs value, same stage and era.
Quiet
  • Last raise 2.1 yr ago; this sector typically re-raises about every 15 months.
  • Slightly overdue versus sector cadence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Consumer / Retail

Steals Commerce, Inc. is one of 1161 Consumer / Retail companies tracked from LAYTON. By capital raised it ranks among the largest (ahead of 93% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
14
Investors (latest)
2024-06-03
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MSeries A · 2022-04-14 Raised $7.7M (real) Modeled valuation $31M (est)$7.7M$31MSeries A2022Series A · 2024-06-03 Raised $555K (real) Modeled valuation $1.7M (est)$555K$1.7MSeries A2024+$555KCumulative $8.3M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Series A$7.7M · 2022
Series A extension$555K · 2024

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 33%.

Modeled valuation trajectory
$1.7M
Base estimate est.
$681K
Conservative case
$3.7M
Upside case
$2.5M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Aa $4.0M–$15M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.

Series A · modeled $31.0M · 2022-04-142022Series A · modeled $1.7M · 2024-06-032024
Model inputs · modeled:benchmark-stage-stepup-v1
22%
Dilution assumption
Implied ownership sold in the financing.
50%
Survival probability
27% low · 68% high
1.15×/yr
Annual markup
1.45×/yr upside case
2.1 yr
Elapsed time used
2.1 yr actual, capped for stale marks
retail
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
26 mo
Avg between rounds
$3.9M/yr
Capital velocity
4.2 yr
On record since
2022
First round
2
Rounds on file
How it compares to the market

Benchmarked against 1161 companies in Consumer / Retail. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 2.5× above median
This company$8.3M
Sector median$3.3M
Latest round — vs other Series A rounds in sector (real $, this stage) 0.1× of median
This company$555K
Sector median$6.0M
Modeled value — vs sector median (estimate, all stages) 0.2× of median
This company$1.7M
Sector median$7.9M

Raised more than 93% of sector peers (real $). Modeled value above 82% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series A) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #25 of 26.

This companyCohort peer
$1.0M$10.0M$100.0M$1.0M$10.0M$100.0MCapital raised (log)Fleek Commerce Inc. · Series A Raised $14.9M · modeled $47.4M (est)Appriss Retail Holding Co L.P. · Series A Raised $13.8M · modeled $45.6M (est)Rally Commerce Inc. · Series A Raised $16.7M · modeled $43.8M (est)Pear Commerce, Inc. · Series A Raised $14.0M · modeled $42.5M (est)Blistering Brands, LLC · Series A Raised $10.0M · modeled $41.2M (est)New Retail Africa Inc. · Series A Raised $10.4M · modeled $41.2M (est)OMATS Brands, LLC · Series A Raised $34.5M · modeled $39.9M (est)Petfive Brands Global Holding Inc. · Series A Raised $12.0M · modeled $37.4M (est)Viori Beauty PBC · Series A Raised $9.5M · modeled $37.1M (est)Speakeasy Commerce Inc. · Series A Raised $9.5M · modeled $34.5M (est)Shreveport Retail Investment Company, LLC · Series A Raised $9.2M · modeled $32.6M (est)Halfdays Apparel Corp. · Series A Raised $12.6M · modeled $30.7M (est)Steals Commerce, Inc. (this company) Raised $8.3M · modeled $1.7M (est)Steals Commerce, Inc.
CompanyStageRaised · realValue · estvs peer med.
Fleek Commerce Inc.Series A$14.9M$47.4M2.07×
Appriss Retail Holding Co L.P.Series A$13.8M$45.6M1.99×
Rally Commerce Inc.Series A$16.7M$43.8M1.91×
Pear Commerce, Inc.Series A$14.0M$42.5M1.86×
Blistering Brands, LLCSeries A$10.0M$41.2M1.80×
New Retail Africa Inc.Series A$10.4M$41.2M1.80×
OMATS Brands, LLCSeries A$34.5M$39.9M1.74×
Petfive Brands Global Holding Inc.Series A$12.0M$37.4M1.63×
Viori Beauty PBCSeries A$9.5M$37.1M1.62×
Speakeasy Commerce Inc.Series A$9.5M$34.5M1.51×
Shreveport Retail Investment Company, LLCSeries A$9.2M$32.6M1.43×
Halfdays Apparel Corp.Series A$12.6M$30.7M1.34×
Steals Commerce, Inc. this companySeries A$8.3M$1.7M0.07×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Series A$7.7M2022-04-14$35.1M$31.0M90%
Series A$555K2024-06-03$2.5M$1.7M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Series A$7.7M2022-04-14
    • First recorded raise — entered as Series A.
    • 11 investors on this round.
  2. Series A$555K2024-06-03
    • Raised again after 26 mo — slower than the ~15 mo sector norm.
    • Round 13.9× smaller than the prior — bridge or down round.
    • 14 investors on this round.
Intelligence
2026 ~Q3
Modeled next raise · ~26mo cadence
$555K
Modeled next size est.range $555K$888K
0.1×
Last step-up
$3.9M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Matthew Peterson4 other2022-04
Ray Cheng1 other2022-04
Ryan Treft2022-04
Sachin Pawa2022-04
Registry & provenance

Steals Commerce, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1925577
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Stinson Brands, Inc.Consumer / RetailSeries A$11.7M$1.6Msame sector · same stage
Whisper Ridge Mountain Holdings, LLCOtherSeries A$7.5M$113.5Mnetwork1 shared operator · same stage
Listener Brands Inc.Consumer / RetailSeries A$5.8M$536Ksame sector · same stage
Shop Simply, Inc.Consumer / RetailSeries A$5.8M$1.6Msame sector · same stage
Gori CoOther TechnologySeries A$12.8M$13.6Mnetwork1 shared operator · same stage
Generation NEXT Franchise Brands, Inc.Consumer / RetailSeed$7.0M$1.6Msame sector
Pomp Beauty, Inc.Consumer / RetailSeed$6.2M$1.2Msame sector
Turning Point Retail CorpConsumer / RetailSeed$5.7M$1.7Msame sector
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
1 Commerce, Inc.Consumer / RetailSeries A$16.5M80%
Direct Commerce, Inc.Consumer / RetailSeries A$8.5M77%
Deck Commerce, Inc.Consumer / RetailSeries A$31.5M75%
Commerce Topco, LLCConsumer / RetailPre-Seed$2.3M75%
Wizard Commerce, Inc.Consumer / RetailSeries C$286.9M75%
Welcome Commerce, Inc.Consumer / RetailSeries A$14.1M75%
Shoptrue, Inc.Consumer / RetailSeries A$26.2M75%
Relay Commerce, Inc.Consumer / RetailSeries A$13.6M75%
Frequently asked
How much funding has Steals Commerce, Inc. raised?
Steals Commerce, Inc. has raised approximately $8.3M in disclosed capital across 2 recorded financing rounds, aggregated from public filings.
What is Steals Commerce, Inc.'s estimated valuation?
Provath's modeled valuation for Steals Commerce, Inc. is approximately $1.7M (modeled range $681K–$3.7M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Steals Commerce, Inc. at?
Steals Commerce, Inc.'s latest modeled financing stage is Series A. Its most recent recorded round closed around Mon Jun 03.
What does Steals Commerce, Inc. do and where is it based?
Steals Commerce, Inc. operates in the Consumer / Retail sector, based in LAYTON.
Explore related

See where Steals Commerce, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

Is this your company?

If you work at Steals Commerce, Inc., claim this profile or suggest a correction. We aggregate from public filings, so help us keep your description, website and links accurate.

Is this your company? Update your profile or add contact details — and choose exactly who can reach you. Reviewed before anything is published.