Companies · Consumer / Retail
NEW YORK · Consumer / Retail · refined from filed group “Other Technology”
Diligence memoA one-page analyst read on Wizard Commerce, Inc. — recommendation, valuation, rhythm, risks.→Wizard Commerce, Inc. has raised $51M over 1 round; too few niche peers to rank its valuation yet.
Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.
Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.
No named principal in this company's public records yet — see all operators below.
Explore how these operators interlock with other companies in the operator network.
Wizard Commerce, Inc. is one of 1161 Consumer / Retail companies tracked from NEW YORK. By capital raised it ranks among the largest (ahead of 98% of sector peers), and among the largest by modeled valuation est..
Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.
As reported in public records reported — not modeled.
Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.
The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.
Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed, Series A, Series B — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 20%.
Round size and date are reported; the stage label is inferred from round size (latest is Series C — a $40M–$100M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.
Not enough modeled valuation points to chart a trajectory.
Benchmarked against 1161 companies in Consumer / Retail. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.
Raised more than 98% of sector peers (real $). Modeled value above 99% of peers (estimate).
Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.
| Stage | Amount · real | Announced | Post-money · est | Value · est | Conf. |
|---|---|---|---|---|---|
| Series C | $51.4M | 2021-09-02 | $343.0M | $286.9M | 90% |
Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.
Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.
Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.
| Person | Role | Also runs | Tied since |
|---|---|---|---|
| Tony Florence | — | 14 other | 2021-09 |
| Marc Lore | — | 3 other | 2021-09 |
| Melissa Bridgeford | — | — | 2021-09 |
Wizard Commerce, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.
Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.
| Company | Sector | Stage | Raised · real | Value · est | Why similar |
|---|---|---|---|---|---|
| Monolith Brands Group, Inc. | Consumer / Retail | Series C | $47.5M | $259.1M | same sector · same stage |
| V-Three Retail Holdings LLC | Consumer / Retail | Series C | $59.1M | $291.2M | same sector · same stage |
| Green Growth Brands Ltd. | Consumer / Retail | Series C | $59.3M | $345.0M | same sector · same stage |
| G Iii Apparel Group Ltd /De/ | Consumer / Retail | Series C | $75.0M | $436.5M | same sector · same stage |
| Shop My Shelf, Inc. | Consumer / Retail | Series C | $78.3M | $360.8M | same sector · same stage |
| Agility Retail Holdings LLC | Consumer / Retail | Series C | $83.9M | $14.5M | same sector · same stage |
| Agility Retail Group Corp | Consumer / Retail | Series C | $84.9M | $749K | same sector · same stage |
| Quidsi Inc | Retailing | Series B | $30.0M | $169.2M | network2 shared operators |
Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.
| Company | Sector | Stage | Value · est | Match |
|---|---|---|---|---|
| Wizard Brands, Inc. | Consumer / Retail | Series A | $23.2M | 89% |
| Deck Commerce, Inc. | Consumer / Retail | Series A | $31.5M | 86% |
| 1 Commerce, Inc. | Consumer / Retail | Series A | $16.5M | 86% |
| Crystal Commerce, Inc. | Consumer / Retail | Pre-Seed | $6.3M | 86% |
| Direct Commerce, Inc. | Consumer / Retail | Series A | $8.5M | 85% |
| Symphony Commerce, Inc. | Consumer / Retail | Series B | $39.5M | 85% |
| Shoptimize, Inc. | Consumer / Retail | Seed | $20.3M | 84% |
| Shopinbox Inc | Consumer / Retail | Pre-Seed | $1.3M | 83% |
See where Wizard Commerce, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.
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