Companies · Sports & Fitness

Salt Athletic, Inc.

COLORADO SPRINGS · Sports & Fitness · refined from filed group “Other

Diligence memoA one-page analyst read on Salt Athletic, Inc. — recommendation, valuation, rhythm, risks.
$1.7M
Total raised · real
2
Rounds
1.3×
Latest step-up
Top 45%
Sector rank · raised
Pre-Seed
Latest stage · inferred · Fri Feb 14 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

Salt Athletic, Inc. looks over-valued against its niche peers and is active on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Over-valued
  • Modeled value is 4.43× the median modeled value of Pre-Seed Sports & Fitness companies in 2025–2027 (14 peers) — value vs value, same stage and era.
Active
  • Last raise 16 mo ago; this sector typically re-raises about every 14 months.
  • Raising on or ahead of the sector's normal rhythm.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Sports & Fitness

Salt Athletic, Inc. is one of 214 Sports & Fitness companies tracked from COLORADO SPRINGS. By capital raised it ranks mid-pack (ahead of 56% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
13
Investors (latest)
2022
Year incorporated
2025-02-14
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$1.3M$2.5M$3.8M$5.0MPre-Seed · 2024-05-13 Raised $750K (real) Modeled valuation $3.2M (est)$750K$3.2MPre-Seed2024Pre-Seed · 2025-02-14 Raised $982K (real) Modeled valuation $3.0M (est)$982K$3.0MPre-Seed2025+$982KCumulative $1.7M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$750K · 2024
Pre-Seed extension$982K · 2025

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$3.0M
Base estimate est.
$654K
Conservative case
$8.3M
Upside case
$5.5M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Pre-Seeda round under $1.0M). Valuation is modeled from stage benchmarks. Directional, not a quoted figure.

Pre-Seed · modeled $3.2M · 2024-05-132024Pre-Seed · modeled $3.0M · 2025-02-142025
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
30%
Survival probability
12% low · 55% high
1.55×/yr
Annual markup
2.10×/yr upside case
1.4 yr
Elapsed time used
1.4 yr actual, capped for stale marks
general
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
9 mo
Avg between rounds
$2.3M/yr
Capital velocity
2.1 yr
On record since
2024
First round
2
Rounds on file
How it compares to the market

Benchmarked against 214 companies in Sports & Fitness. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 1.0× of median
This company$1.7M
Sector median$1.8M
Latest round — vs other Pre-Seed rounds in sector (real $, this stage) 3.0× above median
This company$982K
Sector median$327K
Modeled value — vs sector median (estimate, all stages) 0.3× of median
This company$3.0M
Sector median$11.6M

Raised more than 56% of sector peers (real $). Modeled value above 33% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Pre-Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #1 of 14.

This companyCohort peer
$100K$1.0M$10.0M$100K$1.0M$10.0MCapital raised (log)Tukwila Sports Club LLC · Pre-Seed Raised $1.0M · modeled $2.7M (est)Ordo Sports, Inc. · Pre-Seed Raised $1.0M · modeled $2.2M (est)Pound Athletics LLC · Pre-Seed Raised $1.0M · modeled $2.0M (est)BM Fitness Group, Inc. · Pre-Seed Raised $1.2M · modeled $1.0M (est)Cadet Athletic Performance LLC · Pre-Seed Raised $310K · modeled $733K (est)GRIT Athletic Innovation Inc. · Pre-Seed Raised $230K · modeled $691K (est)Elite 7 Sports Medicine Inc. · Pre-Seed Raised $225K · modeled $659K (est)Padel United Sports Club LLC · Pre-Seed Raised $884K · modeled $468K (est)Foundation Fitness Franchise, Inc. · Pre-Seed Raised $160K · modeled $398K (est)Remedy Sports Inc. · Pre-Seed Raised $125K · modeled $292K (est)Moove Fitness, Inc. · Pre-Seed Raised $1.1M · modeled $278K (est)Salt Athletic, Inc. (this company) Raised $1.7M · modeled $3.0M (est)Salt Athletic, Inc.
CompanyStageRaised · realValue · estvs peer med.
Salt Athletic, Inc. this companyPre-Seed$1.7M$3.0M4.43×
Tukwila Sports Club LLCPre-Seed$1.0M$2.7M4.06×
Ordo Sports, Inc.Pre-Seed$1.0M$2.2M3.21×
Pound Athletics LLCPre-Seed$1.0M$2.0M3.01×
BM Fitness Group, Inc.Pre-Seed$1.2M$1.0M1.49×
Cadet Athletic Performance LLCPre-Seed$310K$733K1.09×
GRIT Athletic Innovation Inc.Pre-Seed$230K$691K1.02×
Elite 7 Sports Medicine Inc.Pre-Seed$225K$659K0.98×
Padel United Sports Club LLCPre-Seed$884K$468K0.69×
Foundation Fitness Franchise, Inc.Pre-Seed$160K$398K0.59×
Remedy Sports Inc.Pre-Seed$125K$292K0.43×
Moove Fitness, Inc.Pre-Seed$1.1M$278K0.41×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$750K2024-05-13$4.2M$3.2M90%
Pre-Seed$982K2025-02-14$5.5M$3.0M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$750K2024-05-13
    • First recorded raise — entered as Pre-Seed.
  2. Pre-Seed$982K2025-02-14
    • Raised 9 mo later, in step with the ~14 mo sector norm.
    • Round 1.3× larger than the prior — scaling up.
    • 13 investors on this round.
Intelligence
2025 ~Q4
Modeled next raise · ~9mo cadence
$1.3M
Modeled next size est.range $982K$2.1M
1.3×
Last step-up
$2.3M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Rafael De La Vega1 other2024-05
Jackson Love2024-05
James Sanchez Waldrop2025-02
Joaquin Sanchez De Lozada2024-05
Registry & provenance

Salt Athletic, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
2021463
SEC CIK
2022
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
BM Fitness Group, Inc.Sports & FitnessPre-Seed$1.2M$1.0Msame sector · same stage
Moove Fitness, Inc.Sports & FitnessPre-Seed$1.1M$278Ksame sector · same stage
Fitness Partners Holdings PA OZ, LLCSports & FitnessPre-Seed$1.0M$23.1Msame sector · same stage
Ordo Sports, Inc.Sports & FitnessPre-Seed$1.0M$2.2Msame sector · same stage
Paradigm Sports Services, LLCSports & FitnessPre-Seed$1.0M$22.4Msame sector · same stage
Pound Athletics LLCSports & FitnessPre-Seed$1.0M$2.0Msame sector · same stage
Roam Further Athletics Holdings, LLCSports & FitnessPre-Seed$1.0M$23.1Msame sector · same stage
Sports Acquisition, LLCSports & FitnessPre-Seed$1.0M$7.1Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Athletic Clubs, Inc.Sports & FitnessSeed$7.3M83%
SALT Insure IncOtherSeed$7.6M82%
STL Athletic Holding Co LLCSports & FitnessSeed$8.7M82%
Athletic Club Holdings, Inc.Sports & FitnessSeed$13.8M82%
Pro Athlete Community Inc.OtherSeries A$25.4M82%
Athletic Greens International, Inc.Sports & FitnessSeries A$113.2M82%
Ogden Professional Baseball IncOtherPre-Seed$8.5M81%
Cadet Athletic Performance LLCSports & FitnessPre-Seed$733K81%
Frequently asked
How much funding has Salt Athletic, Inc. raised?
Salt Athletic, Inc. has raised approximately $1.7M in disclosed capital across 2 recorded financing rounds, aggregated from public filings.
What is Salt Athletic, Inc.'s estimated valuation?
Provath's modeled valuation for Salt Athletic, Inc. is approximately $3.0M (modeled range $654K–$8.3M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Salt Athletic, Inc. at?
Salt Athletic, Inc.'s latest modeled financing stage is Pre-Seed. Its most recent recorded round closed around Fri Feb 14.
What does Salt Athletic, Inc. do and where is it based?
Salt Athletic, Inc. operates in the Sports & Fitness sector, based in COLORADO SPRINGS.
Explore related

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