Companies · Restaurants
WINSTON-SALEM · Restaurants
Diligence memoA one-page analyst read on Village Juice Co. Franchising, Llc — recommendation, valuation, rhythm, risks.→Village Juice Co. Franchising, Llc looks under-valued against its niche peers and is dormant on financing cadence.
Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the restaurants sector profile.
Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.
Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.
Village Juice Co. Franchising, Llc behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.
No named principal in this company's public records yet — see all operators below.
Explore how these operators interlock with other companies in the operator network.
Village Juice Co. Franchising, Llc is one of 2292 Restaurants companies tracked from WINSTON-SALEM. By capital raised it ranks in the long tail (ahead of 9% of sector peers), and in the long tail by modeled valuation est..
Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.
As reported in public records reported — not modeled.
Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.
The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.
Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.
Round size and date are reported; the stage label is inferred from round size (latest is Pre-Seed — a round under $1.0M). Valuation is modeled from stage benchmarks scaled by the restaurants sector profile. Directional, not a quoted figure.
Not enough modeled valuation points to chart a trajectory.
Benchmarked against 2292 companies in Restaurants. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.
Raised more than 9% of sector peers (real $). Modeled value above 15% of peers (estimate).
A tighter cohort than the sector chart above — only companies at the same stage (Pre-Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #139 of 166.
| Company | Stage | Raised · real | Value · est | vs peer med. |
|---|---|---|---|---|
| Art Haus LLC | Pre-Seed | $1.0M | $4.4M | 3.33× |
| Ranch Hand LLC | Pre-Seed | $1.0M | $4.4M | 3.33× |
| Goseek Llc | Pre-Seed | $1.0M | $4.4M | 3.33× |
| LPVan, LLC | Pre-Seed | $1.0M | $4.4M | 3.33× |
| Biscayne Bay Brewing Company, LLC | Pre-Seed | $1.0M | $4.4M | 3.33× |
| Bowlounge Fw, Llc | Pre-Seed | $950K | $4.2M | 3.17× |
| Fourfront, LLC | Pre-Seed | $945K | $4.1M | 3.15× |
| Telluride Brewing Works, LLC | Pre-Seed | $1.0M | $4.0M | 3.05× |
| Summit Coffee Holdings, LLC | Pre-Seed | $900K | $3.9M | 3.00× |
| Thin to Win Entertainment, LLC | Pre-Seed | $900K | $3.9M | 3.00× |
| Whgr2 Llc | Pre-Seed | $900K | $3.9M | 3.00× |
| First Deli, LLC | Pre-Seed | $850K | $3.7M | 2.83× |
| Village Juice Co. Franchising, Llc this company | Pre-Seed | $155K | $678K | 0.52× |
Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.
| Stage | Amount · real | Announced | Post-money · est | Value · est | Conf. |
|---|---|---|---|---|---|
| Pre-Seed | $155K | 2019-05-08 | $861K | $678K | 90% |
Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.
Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.
Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.
| Person | Role | Also runs | Tied since |
|---|---|---|---|
| Clyde P Harris, III | — | 1 other | 2019-05 |
| Lonnie M. Atkinson | — | 1 other | 2019-05 |
| Nathan B. Atkinson | — | 1 other | 2019-05 |
Village Juice Co. Franchising, Llc is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.
Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.
| Company | Sector | Stage | Raised · real | Value · est | Why similar |
|---|---|---|---|---|---|
| VJCo, Inc. | Restaurants | Pre-Seed | $1.3M | $422K | network3 shared operators · same sector · same stage |
| La Granja, Llc | Restaurants | Pre-Seed | $155K | $678K | same sector · same stage |
| Tansia LLC | Restaurants | Pre-Seed | $155K | $678K | same sector · same stage |
| American Restaurant Concepts Inc | Restaurants | Pre-Seed | $156K | $680K | same sector · same stage |
| Common Craft Group L.L.C. | Restaurants | Pre-Seed | $157K | $686K | same sector · same stage |
| Lou Hospitality, LLC | Restaurants | Pre-Seed | $158K | $453K | same sector · same stage |
| FGSF Wellington LLC | Restaurants | Pre-Seed | $160K | $700K | same sector · same stage |
| Headquarters Tennessee LLC | Restaurants | Pre-Seed | $160K | $700K | same sector · same stage |
Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.
| Company | Sector | Stage | Value · est | Match |
|---|---|---|---|---|
| Village Square Restaurants, LLC | Restaurants | Pre-Seed | $1.0M | 88% |
| Village Listening Bar Llc | Restaurants | Pre-Seed | $659K | 83% |
| NESV Food Services, LLC | Restaurants | Pre-Seed | $2.2M | 82% |
| Apiary Beverage Company, LLC. | Restaurants | Pre-Seed | $499K | 81% |
| Jii Franchise Group, Llc | Restaurants | Pre-Seed | $900K | 81% |
| Diversified Franchise Group, Inc. | Restaurants | Seed | $7.0M | 81% |
| Utah Botellas Group, LLC | Restaurants | Pre-Seed | $2.6M | 81% |
| Farm Burger Holdings, LLC | Restaurants | Series A | $22.7M | 81% |
See where Village Juice Co. Franchising, Llc sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.
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