Companies · Business Services

Park Place Payments, Inc.

Woodland Hills · Business Services

Diligence memoA one-page analyst read on Park Place Payments, Inc. — recommendation, valuation, rhythm, risks.
$3.5M
Total raised · real
1
Rounds
Latest step-up
Top 28%
Sector rank · raised
Seed
Latest stage · inferred · Tue Mar 19 2019 00:00:00 GMT+0000 (Coordinated Universal Time)

Park Place Payments, Inc. looks over-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the business services sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Over-valued
  • Modeled value is 2.29× the median modeled value of Seed Business Services companies in 2019–2021 (71 peers) — value vs value, same stage and era.
Dormant
  • Last raise 7.3 yr ago; this sector typically re-raises about every 12 months.
  • Only one round on record and long silent — often defunct, acquired, or gone quiet.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Business Services

Park Place Payments, Inc. is one of 2439 Business Services companies tracked from Woodland Hills. By capital raised it ranks in the upper tier (ahead of 73% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

fintech

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
42
Investors (latest)
2021
Year incorporated
2019-03-19
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$25M$50M$75M$100MSeed · 2019-03-19 Raised $3.5M (real) Modeled valuation $88M (est)$3.5M$88MSeed2019

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Seed$3.5M · 2019

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 50%.

Modeled valuation trajectory
$87.8M
Base estimate est.
$3.2M
Conservative case
$689.2M
Upside case
$17.3M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks scaled by the business services sector profile. Directional, not a quoted figure.

Not enough modeled valuation points to chart a trajectory.

Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
41%
Survival probability
18% low · 63% high
1.52×/yr
Annual markup
2.00×/yr upside case
6.0 yr
Elapsed time used
7.3 yr actual, capped for stale marks
business services
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
Avg between rounds
Capital velocity
7.3 yr
On record since
2019
First round
1
Rounds on file
How it compares to the market

Benchmarked against 2439 companies in Business Services. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 2.4× above median
This company$3.5M
Sector median$1.5M
Latest round — vs other Seed rounds in sector (real $, this stage) 2.1× above median
This company$3.5M
Sector median$1.7M
Modeled value — vs sector median (estimate, all stages) 5.8× above median
This company$87.8M
Sector median$15.0M

Raised more than 73% of sector peers (real $). Modeled value above 85% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #2 of 71.

This companyCohort peer
$10.0M$100.0M$1.0B$1.0M$10.0MCapital raised (log)Zyrl Co. · Seed Raised $4.0M · modeled $100.3M (est)Zachary Piper, LLC · Seed Raised $6.3M · modeled $82.6M (est)Kaleidoscope Group PBC · Seed Raised $5.9M · modeled $76.2M (est)Kredifi, Inc. · Seed Raised $3.0M · modeled $76.2M (est)FirmaTerra Investors, LLC · Seed Raised $3.7M · modeled $74.4M (est)Cloud Lets Go, Inc · Seed Raised $3.0M · modeled $72.8M (est)Southpaw Live, LLC · Seed Raised $3.0M · modeled $72.2M (est)Molecular Data Inc. · Seed Raised $3.0M · modeled $68.0M (est)MyDigitalOffice Holdings, Inc. · Seed Raised $2.5M · modeled $63.5M (est)LeverEdge Association · Seed Raised $2.4M · modeled $61.6M (est)Slingshot Technology, Inc. · Seed Raised $2.4M · modeled $61.0M (est)Park Place Payments, Inc. (this company) Raised $3.5M · modeled $87.8M (est)Park Place Payments, Inc.
CompanyStageRaised · realValue · estvs peer med.
Zyrl Co.Seed$4.0M$100.3M2.62×
Park Place Payments, Inc. this companySeed$3.5M$87.8M2.29×
Zachary Piper, LLCSeed$6.3M$82.6M2.16×
Kaleidoscope Group PBCSeed$5.9M$76.2M1.99×
Kredifi, Inc.Seed$3.0M$76.2M1.99×
FirmaTerra Investors, LLCSeed$3.7M$74.4M1.94×
Cloud Lets Go, IncSeed$3.0M$72.8M1.90×
Southpaw Live, LLCSeed$3.0M$72.2M1.88×
Molecular Data Inc.Seed$3.0M$68.0M1.77×
MyDigitalOffice Holdings, Inc.Seed$2.5M$63.5M1.66×
LeverEdge AssociationSeed$2.4M$61.6M1.61×
Slingshot Technology, Inc.Seed$2.4M$61.0M1.59×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Seed$3.5M2019-03-19$17.3M$87.8M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Seed$3.5M2019-03-19
    • First recorded raise — entered as Seed.
    • 42 investors on this round.
Intelligence
Modeled next raise
$5.5M
Modeled next size est.range $3.6M$8.8M
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Samantha Ettus2019-03
Timothy Ettus2019-03
Registry & provenance

Park Place Payments, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1965602
SEC CIK
2021
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
2018 Permian Basin JVBusiness ServicesSeed$3.4M$87.0Msame sector · same stage
Unitrends IncBusiness ServicesSeed$3.5M$88.9Msame sector · same stage
Sense360 Inc.Business ServicesSeed$3.5M$88.9Msame sector · same stage
AC AUTOPAY LLC, Series 2013 A-26Business ServicesSeed$3.5M$89.2Msame sector · same stage
DNA Response, Inc.Business ServicesSeed$3.4M$36.5Msame sector · same stage
Emma, Inc.Business ServicesSeed$3.5M$90.2Msame sector · same stage
New Gen Holdings IncBusiness ServicesSeed$3.6M$90.2Msame sector · same stage
TerrAvion LLCBusiness ServicesSeed$3.6M$78.9Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Butter Payments, Inc.FintechSeries B$360.5M79%
Payment Reservations, Inc.FintechSeries A$143.4M79%
Alacriti Payments Inc.Business ServicesSeries C$299.0M77%
Dream Payments Corp.ComputersSeed$35.5M76%
Neural Payments, Inc.FintechSeries A$107.1M75%
Castle Pay, Inc.FintechSeed$25.1M75%
Up Payments HoldingFintechSeed$29.8M75%
Marble Pay, Inc.FintechSeries A$45.9M75%
Frequently asked
How much funding has Park Place Payments, Inc. raised?
Park Place Payments, Inc. has raised approximately $3.5M in disclosed capital across 1 recorded financing round, aggregated from public filings.
What is Park Place Payments, Inc.'s estimated valuation?
Provath's modeled valuation for Park Place Payments, Inc. is approximately $87.8M (modeled range $3.2M–$689.2M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Park Place Payments, Inc. at?
Park Place Payments, Inc.'s latest modeled financing stage is Seed. Its most recent recorded round closed around Tue Mar 19.
What does Park Place Payments, Inc. do and where is it based?
Park Place Payments, Inc. operates in the Business Services sector, based in Woodland Hills.
Explore related

See where Park Place Payments, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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