Diligence memo · auto-generated · as of July 2, 2026
GrowGeneration Corp.
GrowGeneration Corp. looks over-valued against its niche peers and is dormant on financing cadence.
Businessfiled
GrowGeneration Corp. operates in Retailing, based in DENVER.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
GrowGeneration Corp. has raised $32M in disclosed capital across 9 recorded rounds, aggregated from public filings. Its latest round is modeled as Series A (a $4.0M–$15M round).
Largest single filing: $10M on 2018-05-09.
Most recent recorded round closed around 2019-05-28.
Valuation (modeled)modeled
Provath models GrowGeneration Corp. at approximately $40M (range $9.6M–$218M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Over-valued. Modeled value is 1.54× the median modeled value of Series A Retailing companies in 2019–2021 (76 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Historic cadence: a new round about every 8 months.
Last raise 7.1 yr ago; this sector typically re-raises about every 13 months.
Silent for over 3× the sector's normal cadence.
The last round was 1.3× smaller than the prior — a bridge or down round.
Comparablesmixed
Capital scale ranks ahead of 92% of Retailing peers (2347 compared).
Modeled value ranks above 86% of those peers.
Closest niche peers: GP Parent, L.L.C., Anomalie Inc., Anine Bing Corp, Doms Market Holdco Inc., Streamline USA, Inc..
Peoplefiled
10 named people on file across officers, directors and signatories.
Risks & flagsmixed
Financing has been silent well beyond sector cadence — possibly defunct, acquired, or paused.
Modeled above niche peers — valuation risk on entry.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.