Companies · Sports & Fitness
WESTLAKE VILLAGE · Sports & Fitness · refined from filed group “Other”
Diligence memoA one-page analyst read on Flexline Fitness, Inc. — recommendation, valuation, rhythm, risks.→Flexline Fitness, Inc. looks fair against its niche peers and is dormant on financing cadence.
Synthesized from the figures below est. — every claim rests on a number shown on this page.
Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.
No named principal in this company's public records yet — see all operators below.
Explore how these operators interlock with other companies in the operator network.
Flexline Fitness, Inc. is one of 214 Sports & Fitness companies tracked from WESTLAKE VILLAGE. By capital raised it ranks in the upper tier (ahead of 71% of sector peers), and in the upper tier by modeled valuation est..
Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.
As reported in public records reported — not modeled.
Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.
The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.
Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 67%.
Round size and date are reported; the stage label is inferred from round size (latest is Series A — a $4.0M–$15M round). Valuation is modeled from stage benchmarks. Directional, not a quoted figure.
Benchmarked against 214 companies in Sports & Fitness. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.
Raised more than 71% of sector peers (real $). Modeled value above 84% of peers (estimate).
A tighter cohort than the sector chart above — only companies at the same stage (Series A) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #6 of 7.
| Company | Stage | Raised · real | Value · est | vs peer med. |
|---|---|---|---|---|
| Flywheel Sports Parent Inc. | Series A | $15.0M | $227.0M | 2.61× |
| Barstool Sports, Inc. | Series A | $23.3M | $224.0M | 2.57× |
| FNTC Sports, Inc. | Series A | $6.6M | $100.3M | 1.15× |
| California e-Sports, LLC | Series A | $5.8M | $87.0M | 1.00× |
| Sports Challenge Network, Inc. | Series A | $5.2M | $79.2M | 0.91× |
| Flexline Fitness, Inc. this company | Series A | $4.7M | $70.8M | 0.81× |
| WOO Sports Inc. | Series A | $8.8M | $24.8M | 0.28× |
Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.
| Stage | Amount · real | Announced | Post-money · est | Value · est | Conf. |
|---|---|---|---|---|---|
| Series A | $4.7M | 2016-04-29 | $21.3M | $70.8M | 90% |
| Seed | $1.7M | 2016-04-29 | $8.4M | $31.2M | 85% |
Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.
Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.
Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.
| Person | Role | Also runs | Tied since |
|---|---|---|---|
| Matt Herron | — | 2 other | 2016-04 |
| Gary Rayner | — | 1 other | 2016-04 |
| John McCauley | — | 1 other | 2016-04 |
| Brandon Kennington | — | — | 2016-04 |
Flexline Fitness, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.
Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.
| Company | Sector | Stage | Raised · real | Value · est | Why similar |
|---|---|---|---|---|---|
| Transformation Fitness USA, Inc. | Sports & Fitness | Series A | $4.8M | $72.0M | same sector · same stage |
| Nashville Arena Sports LLC | Sports & Fitness | Series A | $4.6M | $23.9M | same sector · same stage |
| Let's Play Sports, Inc./OK | Sports & Fitness | Series A | $4.8M | $41.0M | same sector · same stage |
| Athlete Connect Sports, Inc. | Sports & Fitness | Series A | $5.0M | $21.1M | same sector · same stage |
| Sports Challenge Network, Inc. | Sports & Fitness | Series A | $5.2M | $79.2M | same sector · same stage |
| Gemini Sports Analytics Inc. | Sports & Fitness | Series A | $5.7M | $34.4M | same sector · same stage |
| California e-Sports, LLC | Sports & Fitness | Series A | $5.8M | $87.0M | same sector · same stage |
| Sports Virtual Training Systems Inc. | Sports & Fitness | Series A | $5.8M | $69.1M | same sector · same stage |
Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.
| Company | Sector | Stage | Value · est | Match |
|---|---|---|---|---|
| FlexCharging, Inc. | Other | Series A | $2.8M | 85% |
| FlexIt Inc. | Other | Series A | $4.8M | 84% |
| All Flex Solutions, Inc. | Other | Series A | $21.1M | 84% |
| Drop Fitness, Inc. | Sports & Fitness | Series A | $90.4M | 84% |
| Foundation Fitness Franchise, Inc. | Sports & Fitness | Pre-Seed | $399K | 84% |
| Sustainable Fitness Inc. | Sports & Fitness | Pre-Seed | $8.1M | 82% |
| Moonwalk Fitness Inc. | Sports & Fitness | Seed | $14.5M | 82% |
| Wall2Wall Fitness, Inc. | Sports & Fitness | Pre-Seed | $3.9M | 82% |
See where Flexline Fitness, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.
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