Diligence memo · auto-generated · as of July 2, 2026
Fitura Brands Inc
Fitura Brands Inc looks over-valued against its niche peers and is active on financing cadence.
Businessfiled
Fitura Brands Inc operates in Consumer / Retail, based in WILMINGTON.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Fitura Brands Inc has raised $875K in disclosed capital across 1 recorded round, aggregated from public filings. Its latest round is modeled as Pre-Seed (a round under $1.0M).
Largest single filing: $875K on 2026-01-22.
Most recent recorded round closed around 2026-01-22.
Valuation (modeled)modeled
Provath models Fitura Brands Inc at approximately $1.5M (range $525K–$3.1M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Over-valued. Modeled value is 1.65× the median modeled value of Pre-Seed Consumer / Retail companies in 2025–2027 (9 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Last raise 5 mo ago; this sector typically re-raises about every 15 months.
Raising on or ahead of the sector's normal rhythm.
Comparablesmixed
Capital scale ranks ahead of 84% of Consumer / Retail peers (1161 compared).
Modeled value ranks above 81% of those peers.
Closest niche peers: Isanti Brands, LLC, Defined Brand, Inc., Zero86 Brands, Inc., Aussie Brands Inc., Uscape Apparel LLC.
Peoplefiled
2 named people on file across officers, directors and signatories.
Risks & flagsmixed
Modeled above niche peers — valuation risk on entry.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.