Diligence memo · auto-generated · as of July 3, 2026
Zulily, Inc.
Zulily, Inc. looks fair against its niche peers and is dormant on financing cadence.
Businessfiled
Zulily, Inc. operates in Retailing, based in SEATTLE.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Zulily, Inc. has raised $135M in disclosed capital across 4 recorded rounds, aggregated from public filings. Its latest round is modeled as Series C (a $40M–$100M round).
Largest single filing: $85M on 2012-11-05.
Most recent recorded round closed around 2012-11-05.
Valuation (modeled)modeled
Provath models Zulily, Inc. at approximately $495M (range $296M–$1.3B). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Fair. Modeled value is 1.11× the median modeled value of Series C Retailing companies in 2010–2012 (5 peers) — value vs value, same stage and era. Within the normal band (111% of peer median) for its niche.
Financing rhythm & timingmixed
Historic cadence: a new round about every 12 months.
Last raise 13.7 yr ago; this sector typically re-raises about every 13 months.
Silent for over 3× the sector's normal cadence.
The last round stepped up 2.0× from the prior — scaling.
Comparablesmixed
Capital scale ranks ahead of 98% of Retailing peers (2347 compared).
Modeled value ranks above 97% of those peers.
Closest niche peers: Comfort Holding, LLC, Sprouts Farmers Markets Llc, Spartan Stores Inc, PartsChannel Investors, Inc..
Peoplefiled
17 named people on file across officers, directors and signatories.
Risks & flagsmixed
Financing has been silent well beyond sector cadence — possibly defunct, acquired, or paused.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.