Companies · Retailing

Wasatch Cooperative Market, LCA

SALT LAKE CITY · Retailing

Diligence memoA one-page analyst read on Wasatch Cooperative Market, LCA — recommendation, valuation, rhythm, risks.
$185K
Total raised · real
1
Rounds
0.1×
Latest step-up
Top 92%
Sector rank · raised
Seed
Latest stage · inferred · Thu Nov 16 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

Wasatch Cooperative Market, LCA looks under-valued against its niche peers and is at-risk on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.10× the median modeled value of Seed Retailing companies in 2022–2024 (131 peers) — value vs value, same stage and era.
  • Issuer reports $0–$1M revenue while modeled below niche peers.
At-risk
  • Last raise 2.6 yr ago; this sector typically re-raises about every 13 months.
  • Past due for a raise versus sector cadence — watch for distress or a bridge.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Retailing

Wasatch Cooperative Market, LCA is one of 2347 Retailing companies tracked from SALT LAKE CITY. By capital raised it ranks in the long tail (ahead of 9% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
$0–$1M
Issuer revenue
Rule 506(b)
Reg D exemption
12
Investors (latest)
2023-11-16
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$1.3M$2.5M$3.8M$5.0MSeed · 2023-10-17 Raised $1.3M (real) Modeled valuation $4.1M (est)$1.3M$4.1MSeed2023Seed · 2023-11-16 Raised $185K (real) Modeled valuation $577K (est)$185K$577KSeed2023+$185KCumulative $1.5M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Seed$1.3M · 2023
Seed extension$185K · 2023

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 50%.

Modeled valuation trajectory
$577K
Base estimate est.
$150K
Conservative case
$1.8M
Upside case
$925K
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.

Seed · modeled $4.1M · 2023-10-172023Seed · modeled $577K · 2023-11-162023
Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
36%
Survival probability
16% low · 56% high
1.23×/yr
Annual markup
1.61×/yr upside case
2.6 yr
Elapsed time used
2.6 yr actual, capped for stale marks
retail
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
1 mo
Avg between rounds
Capital velocity
2.7 yr
On record since
2023
First round
2
Rounds on file
How it compares to the market

Benchmarked against 2347 companies in Retailing. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 0.1× of median
This company$185K
Sector median$1.6M
Latest round — vs other Seed rounds in sector (real $, this stage) 0.1× of median
This company$185K
Sector median$1.7M
Modeled value — vs sector median (estimate, all stages) 0.1× of median
This company$577K
Sector median$5.8M

Raised more than 9% of sector peers (real $). Modeled value above 4% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #128 of 131.

This companyCohort peer
$100K$1.0M$10.0M$100.0M$100K$1.0M$10.0M$100.0MCapital raised (log)Stryke Club, Inc. · Seed Raised $4.2M · modeled $16.6M (est)Margaux New York, LLC · Seed Raised $7.3M · modeled $16.3M (est)Wove Made Inc. · Seed Raised $3.7M · modeled $16.2M (est)Thousand, Inc. · Seed Raised $3.9M · modeled $16.1M (est)Made By Haven, Inc. · Seed Raised $3.3M · modeled $14.6M (est)Kradle LLC · Seed Raised $3.4M · modeled $14.5M (est)Mad Rabbit Tattoo, Inc. · Seed Raised $8.4M · modeled $14.5M (est)Dedalus Wine Group Inc. · Seed Raised $3.2M · modeled $13.2M (est)Asymmetria Investors III, LLC - Cantoni (PS) · Seed Raised $3.3M · modeled $12.8M (est)Loric Games, Inc. · Seed Raised $5.6M · modeled $12.2M (est)MadeInUSA.com LLC · Seed Raised $3.9M · modeled $12.1M (est)Yoshitsu Co., Ltd · Seed Raised $4.0M · modeled $11.9M (est)Wasatch Cooperative Market, LCA (this company) Raised $185K · modeled $577K (est)Wasatch Cooperative Market, LCA
CompanyStageRaised · realValue · estvs peer med.
Stryke Club, Inc.Seed$4.2M$16.6M2.75×
Margaux New York, LLCSeed$7.3M$16.3M2.69×
Wove Made Inc.Seed$3.7M$16.2M2.68×
Thousand, Inc.Seed$3.9M$16.1M2.66×
Made By Haven, Inc.Seed$3.3M$14.6M2.42×
Kradle LLCSeed$3.4M$14.5M2.39×
Mad Rabbit Tattoo, Inc.Seed$8.4M$14.5M2.39×
Dedalus Wine Group Inc.Seed$3.2M$13.2M2.18×
Asymmetria Investors III, LLC - Cantoni (PS)Seed$3.3M$12.8M2.12×
Loric Games, Inc.Seed$5.6M$12.2M2.01×
MadeInUSA.com LLCSeed$3.9M$12.1M2.00×
Yoshitsu Co., LtdSeed$4.0M$11.9M1.97×
Wasatch Cooperative Market, LCA this companySeed$185K$577K0.10×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Seed$1.3M2023-10-17$6.5M$4.1M90%
Seed$185K2023-11-16$925K$577K90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Seed$1.3M2023-10-17
    • First recorded raise — entered as Seed.
  2. Seed$185K2023-11-16
    • Came back fast: 1 mo vs the ~13 mo sector norm.
    • Round 7.0× smaller than the prior — bridge or down round.
    • 12 investors on this round.
Intelligence
2023 ~Q4
Modeled next raise · ~1mo cadence
$185K
Modeled next size est.range $185K$296K
0.1×
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Adelaide Corey-Disch2023-10
Alex Cheney2023-10
Barbara Buranek2023-10
Cori Fair2023-10
Eric Stonehill2023-11
Erin Whitelock2023-10
Evan Sugden2023-10
Mimi Detmers2023-11
Natalie Mortimer2023-10
Stephanie Buranek2023-11
Tamuna Kobelashvili2023-11
Registry & provenance

Wasatch Cooperative Market, LCA is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1997640
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Bonta ApparelRetailingSeed$400K$1.2Msame sector · same stage
Helix Hair Labs, Inc.RetailingPre-Seed$185K$825Ksame sector
CheckDrive LLCRetailingPre-Seed$175K$863Ksame sector
Glenn & Glenn LLCRetailingPre-Seed$175K$1.4Msame sector
Heartbreak Hill Running Company, Inc.RetailingPre-Seed$175K$1.4Msame sector
Modern Innovation Lab Inc.RetailingPre-Seed$175K$869Ksame sector
Nine Bit Battleground IncRetailingPre-Seed$175K$515Ksame sector
Paws & Pints, LLCRetailingPre-Seed$175K$1.4Msame sector
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Community Food CooperativeRetailingPre-Seed$1.6M82%
Market Wagon, LLCRetailingPre-Seed$3.9M79%
Sovereign Trade, Inc.RetailingPre-Seed$479K79%
RCW, Inc.RetailingSeries B$3.6M79%
Kitchen Market Corp.RetailingSeries A$602K78%
Maple Valley CooperativeRetailingPre-Seed$2.7M78%
AmeriClean Holdings LLCRetailingSeries A$56.8M78%
Rowan, Inc.RetailingSeries B$101.4M78%
Frequently asked
How much funding has Wasatch Cooperative Market, LCA raised?
Wasatch Cooperative Market, LCA has raised approximately $185K in disclosed capital across 1 recorded financing round, aggregated from public filings.
What is Wasatch Cooperative Market, LCA's estimated valuation?
Provath's modeled valuation for Wasatch Cooperative Market, LCA is approximately $577K (modeled range $150K–$1.8M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Wasatch Cooperative Market, LCA at?
Wasatch Cooperative Market, LCA's latest modeled financing stage is Seed. Its most recent recorded round closed around Thu Nov 16.
What does Wasatch Cooperative Market, LCA do and where is it based?
Wasatch Cooperative Market, LCA operates in the Retailing sector, based in SALT LAKE CITY.
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