Companies · Restaurants

Sunup Hospitality LLC

DALLAS · Restaurants

Diligence memoA one-page analyst read on Sunup Hospitality LLC — recommendation, valuation, rhythm, risks.
$13.0M
Total raised · real
1
Rounds
1.0×
Latest step-up
Top 8%
Sector rank · raised
Series A
Latest stage · inferred · Mon Mar 31 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

Sunup Hospitality LLC looks over-valued against its niche peers and is active on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the restaurants sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Over-valued
  • Modeled value is 2.59× the median modeled value of Series A Restaurants companies in 2025–2027 (18 peers) — value vs value, same stage and era.
Active
  • Last raise 15 mo ago; this sector typically re-raises about every 13 months.
  • Raising on or ahead of the sector's normal rhythm.

Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.

Issuer-vehicle patternmedium confidence

Sunup Hospitality LLC behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.

Issuer structure
Company-like
No recurring-offering pattern strong enough to override normal financing interpretation.
Lifecycle
1.3 yr record
Peak capital year was 2025 with $26.0M across 2 filings.
Market position
ahead of 93% of Restaurants peers
Capital scale is ahead of 93% of Restaurants peers; modeled value is above 94% of peers by modeled value. Large capital with mid-pack modeled value can signal an issuer/program profile rather than operating-company growth.
Valuation reliability
Normal applicability
Stage/dilution valuation models are weakest when the issuer is broad-sector, recurring, or vehicle-like.
Operating evidence
Sparse
No clear CEO/founder/principal role is surfaced, so operating-company confidence is lower.
Data quality
Needs review
Row-level filing totals differ from canonical totals, so amendment/superseded filtering should be checked.
What triggered this
  • Legal name looks like an issuer vehicle rather than a product company.
  • No clearly named CEO/founder/principal role in the public records surfaced here.
  • No verified homepage on the profile yet.
  • Capital program peaked in 2025: $26.0M across 2 filings.
  • Largest single filing was $13.0M on 2025-03-31.
  • Filing rows sum to $26.0M, while canonical raised total is $13.0M; likely amendments/superseded rows are mixed into the detail view.
How to read the page
  • Read this less like a startup funding journey and more like a capital-raising program.
  • Stage-based valuation and peer labels have lower applicability for this pattern.
  • Canonical filtering should be tightened before using row-level totals for diligence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Restaurants

Sunup Hospitality LLC is one of 2292 Restaurants companies tracked from DALLAS. By capital raised it ranks among the largest (ahead of 93% of sector peers), and among the largest by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

hospitality

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
2025
Year incorporated
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MSeries A · 2025-03-31 Raised $13M (real) Modeled valuation $29M (est)$13M$29MSeries A2025Series A · 2025-03-31 Raised $13M (real) Modeled valuation $29M (est)$13M$29MSeries A2025+$13MCumulative $26M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Series A$13.0M · 2025
Series A extension$13.0M · 2025

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 33%.

Modeled valuation trajectory
$29.1M
Base estimate est.
$14.9M
Conservative case
$53.0M
Upside case
$59.1M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Aa $4.0M–$15M round). Valuation is modeled from stage benchmarks scaled by the restaurants sector profile. Directional, not a quoted figure.

Series A · modeled $29.1M · 2025-03-312025Series A · modeled $29.1M · 2025-03-312025
Model inputs · modeled:benchmark-stage-stepup-v1
22%
Dilution assumption
Implied ownership sold in the financing.
46%
Survival probability
25% low · 63% high
1.05×/yr
Annual markup
1.33×/yr upside case
1.3 yr
Elapsed time used
1.3 yr actual, capped for stale marks
restaurants
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
0 mo
Avg between rounds
Capital velocity
1.3 yr
On record since
2025
First round
2
Rounds on file
How it compares to the market

Benchmarked against 2292 companies in Restaurants. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 14× above median
This company$13.0M
Sector median$900K
Latest round — vs other Series A rounds in sector (real $, this stage) 2.3× above median
This company$13.0M
Sector median$5.7M
Modeled value — vs sector median (estimate, all stages) 11× above median
This company$29.1M
Sector median$2.6M

Raised more than 93% of sector peers (real $). Modeled value above 94% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series A) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #2 of 18.

This companyCohort peer
$10.0M$100.0M$1.0M$10.0M$100.0MCapital raised (log)Little Sesame Inc. · Series A Raised $15.9M · modeled $31.5M (est)Hudson Restaurant Group LLC · Series A Raised $10.2M · modeled $22.4M (est)Tomahawk 404, LLC · Series A Raised $10.2M · modeled $22.3M (est)Condado Holdings Group, LLC · Series A Raised $25.0M · modeled $21.8M (est)HJW Investors LLC · Series A Raised $8.0M · modeled $17.3M (est)Crazy Pita Corp · Series A Raised $8.2M · modeled $17.1M (est)Dswdwk, Llc · Series A Raised $6.5M · modeled $14.7M (est)Bagels & Co. · Series A Raised $10.3M · modeled $11.4M (est)Tasty Hut Franchise Investors LP · Series A Raised $5.0M · modeled $11.1M (est)Tasty Select II LLC · Series A Raised $5.0M · modeled $11.0M (est)Coffee Fellows Operating, LLC · Series A Raised $5.0M · modeled $11.0M (est)Sunup Hospitality LLC (this company) Raised $13.0M · modeled $29.1M (est)Sunup Hospitality LLC
CompanyStageRaised · realValue · estvs peer med.
Little Sesame Inc.Series A$15.9M$31.5M2.80×
Sunup Hospitality LLC this companySeries A$13.0M$29.1M2.59×
Hudson Restaurant Group LLCSeries A$10.2M$22.4M2.00×
Tomahawk 404, LLCSeries A$10.2M$22.3M1.99×
Condado Holdings Group, LLCSeries A$25.0M$21.8M1.94×
HJW Investors LLCSeries A$8.0M$17.3M1.54×
Crazy Pita CorpSeries A$8.2M$17.1M1.52×
Dswdwk, LlcSeries A$6.5M$14.7M1.31×
Bagels & Co.Series A$10.3M$11.4M1.01×
Tasty Hut Franchise Investors LPSeries A$5.0M$11.1M0.99×
Tasty Select II LLCSeries A$5.0M$11.0M0.98×
Coffee Fellows Operating, LLCSeries A$5.0M$11.0M0.98×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Series A$13.0M2025-03-31$59.1M$29.1M90%
Series A$13.0M2025-03-31$59.1M$29.1M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Series A$13.0M2025-03-31
    • First recorded raise — entered as Series A.
  2. Series A$13.0M2025-03-31
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round roughly the size of the prior one.
Intelligence
Modeled next raise
$13.0M
Modeled next size est.range $13.0M$20.8M
1.0×
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Joshua Bock2025-03
Registry & provenance

Sunup Hospitality LLC is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
2062461
SEC CIK
2025
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Bbq Holdings, Inc.RestaurantsSeries A$13.0M$35.4Msame sector · same stage
Global Restaurant Group, Ltd.RestaurantsSeries A$13.0M$37.2Msame sector · same stage
Hrg Pitt LlcRestaurantsSeries A$12.9M$13.4Msame sector · same stage
Craftworks Restaurants & Breweries, Inc.RestaurantsSeries A$13.1M$37.5Msame sector · same stage
Monument Restaurants VI LLCRestaurantsSeries A$13.2M$37.7Msame sector · same stage
Flix Entertainment LLCRestaurantsSeries A$13.3M$38.1Msame sector · same stage
LDR Holdings, LLCRestaurantsSeries A$12.6M$36.2Msame sector · same stage
Le Colonial Holdings LLCRestaurantsSeries A$12.5M$34.0Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Sundry Founders Lv, LlcRestaurantsSeed$3.9M86%
Sunset QD Holdings LLCRestaurantsSeed$8.8M86%
Vanderbilt Capital Sunrise Operating Company, LLCRestaurantsSeed$5.1M85%
Sunset GT Holdings, LLCRestaurantsSeed$6.2M84%
Bright One Holdings, LLCRestaurantsPre-Seed$2.7M84%
Forward Hospitality Group LLCRestaurantsSeed$9.0M83%
Portal Hospitality LLCRestaurantsSeed$7.0M83%
All-In Hospitality Group, LLCRestaurantsSeries A$13.4M83%
Frequently asked
How much funding has Sunup Hospitality LLC raised?
Sunup Hospitality LLC has raised approximately $13.0M in disclosed capital across 1 recorded financing round, aggregated from public filings.
What is Sunup Hospitality LLC's estimated valuation?
Provath's modeled valuation for Sunup Hospitality LLC is approximately $29.1M (modeled range $14.9M–$53.0M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Sunup Hospitality LLC at?
Sunup Hospitality LLC's latest modeled financing stage is Series A. Its most recent recorded round closed around Mon Mar 31.
What does Sunup Hospitality LLC do and where is it based?
Sunup Hospitality LLC operates in the Restaurants sector, based in DALLAS.
Explore related

See where Sunup Hospitality LLC sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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