Companies · Other Technology

StraighterLine, Inc.

Baltimore · Other Technology

Diligence memoA one-page analyst read on StraighterLine, Inc. — recommendation, valuation, rhythm, risks.
$27.3M
Total raised · real
3
Rounds
0.7×
Latest step-up
Top 14%
Sector rank · raised
Series B
Latest stage · inferred · Thu Apr 12 2012 00:00:00 GMT+0000 (Coordinated Universal Time)

StraighterLine, Inc. looks fair against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the technology sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Fair
  • Modeled value is 0.82× the median modeled value of Series B Other Technology companies in 2010–2012 (174 peers) — value vs value, same stage and era.
  • Within the normal band (82% of peer median) for its niche.
Dormant
  • Last raise 14.2 yr ago; this sector typically re-raises about every 13 months.
  • Silent for over 3× the sector's normal cadence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other Technology

StraighterLine, Inc. is one of 21292 Other Technology companies tracked from Baltimore. By capital raised it ranks in the upper tier (ahead of 87% of sector peers), and among the largest by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$125M$250M$375M$500MSeed · 2010-01-08 Raised $1.2M (real) Modeled valuation $40M (est)$1.2M$40MSeed2010Series B · 2012-04-12 Raised $16M (real) Modeled valuation $476M (est)$16M$476MSeries B2012Series A · 2012-04-12 Raised $10M (real) Modeled valuation $291M (est)$10M$291MSeries A2012+$16M+$10MCumulative $27M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Seed$1.2M · 2010
Series B$15.6M · 2012no Series A on file
Bridge · Series B-stage$10.5M · 2012smaller follow-on

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 75%.

Modeled valuation trajectory
$475.6M
Base estimate est.
$38.3M
Conservative case
$1.8B
Upside case
$86.8M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Ba $15M–$40M round). Valuation is modeled from stage benchmarks scaled by the technology sector profile. Directional, not a quoted figure.

Seed · modeled $39.6M · 2010-01-082010Series B · modeled $475.6M · 2012-04-12Series A · modeled $291.1M · 2012-04-122012
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
67%
Survival probability
44% low · 81% high
1.42×/yr
Annual markup
1.72×/yr upside case
6.0 yr
Elapsed time used
14.2 yr actual, capped for stale marks
technology
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
14 mo
Avg between rounds
$12.1M/yr
Capital velocity
16.5 yr
On record since
2010
First round
3
Rounds on file
How it compares to the market

Benchmarked against 21292 companies in Other Technology. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 8.6× above median
This company$27.3M
Sector median$3.2M
Latest round — vs other Series B rounds in sector (real $, this stage) 0.5× of median
This company$10.5M
Sector median$19.2M
Modeled value — vs sector median (estimate, all stages) 13× above median
This company$475.6M
Sector median$37.3M

Raised more than 87% of sector peers (real $). Modeled value above 92% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series B) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #119 of 174.

This companyCohort peer
$100.0M$1.0B$10.0B$10.0M$100.0M$1.0BCapital raised (log)Petra Solar Inc · Series B Raised $40.0M · modeled $1.2B (est)Kinnser Software, Inc. · Series B Raised $39.9M · modeled $1.2B (est)NCP Holding Co · Series B Raised $38.3M · modeled $1.2B (est)Vaddio Holdings, LLC · Series B Raised $37.6M · modeled $1.1B (est)Magic Lamp Corp. · Series B Raised $37.6M · modeled $1.1B (est)Kno, Inc. · Series B Raised $158.1M · modeled $1.1B (est)Solaicx · Series B Raised $36.9M · modeled $1.1B (est)Tora Holdings, Inc. · Series B Raised $36.4M · modeled $1.1B (est)BeachMint, Inc. · Series B Raised $111.4M · modeled $1.1B (est)Hubspot Inc · Series B Raised $80.2M · modeled $1.1B (est)Six Waves Inc. · Series B Raised $35.1M · modeled $1.1B (est)SuccessFactors, Inc. · Series B Raised $35.0M · modeled $1.1B (est)StraighterLine, Inc. (this company) Raised $27.3M · modeled $475.6M (est)StraighterLine, Inc.
CompanyStageRaised · realValue · estvs peer med.
Petra Solar IncSeries B$40.0M$1.2B2.10×
Kinnser Software, Inc.Series B$39.9M$1.2B2.10×
NCP Holding CoSeries B$38.3M$1.2B2.01×
Vaddio Holdings, LLCSeries B$37.6M$1.1B1.97×
Magic Lamp Corp.Series B$37.6M$1.1B1.97×
Kno, Inc.Series B$158.1M$1.1B1.96×
SolaicxSeries B$36.9M$1.1B1.91×
Tora Holdings, Inc.Series B$36.4M$1.1B1.91×
BeachMint, Inc.Series B$111.4M$1.1B1.90×
Hubspot IncSeries B$80.2M$1.1B1.85×
Six Waves Inc.Series B$35.1M$1.1B1.84×
SuccessFactors, Inc.Series B$35.0M$1.1B1.84×
StraighterLine, Inc. this companySeries B$27.3M$475.6M0.82×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Seed$1.2M2010-01-08$5.8M$39.6M90%
Series B$15.6M2012-04-12$86.8M$475.6M90%
Series A$10.5M2012-04-12$47.7M$291.1M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Seed$1.2M2010-01-08
    • First recorded raise — entered as Seed.
  2. Series B$15.6M2012-04-12
    • Raised again after 27 mo — slower than the ~13 mo sector norm.
    • Round 13.4× larger than the prior — scaling up.
  3. Series A$10.5M2012-04-12
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 1.5× smaller than the prior — bridge or down round.
Intelligence
2013 ~Q2
Modeled next raise · ~14mo cadence
$10.5M
Modeled next size est.range $10.5M$16.8M
0.7×
Last step-up
$12.1M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Amish Jani23 other2012-04
Wright Steenrod8 other2012-04
David Parento2 other2010-01
Neil P. Ramsey1 other2010-01
Edward P. Meehan2010-01
Tommy P. White2010-01
Turner B Smith, Jr.2010-01
Registry & provenance

StraighterLine, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1481403
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Highbeam, Inc./deOther TechnologySeries B$36.2M$145.4Mnetwork1 shared operator · same sector · same stage
Optimus Ride Inc.Other TechnologySeries B$44.6M$630.7Mnetwork1 shared operator · same sector · same stage
Robin Powered, Inc.Other TechnologySeries B$47.2M$430.6Mnetwork1 shared operator · same sector · same stage
Lumos Labs IncOther TechnologySeries B$64.0M$959.3Mnetwork1 shared operator · same sector · same stage
InVisionApp Inc.Other TechnologySeries B$75.8M$16.7Mnetwork1 shared operator · same sector · same stage
TechSkills LLCOtherSeries B$69.3M$158.6Mnetwork2 shared operators · same stage
Semaconnect, Inc.Other TechnologySeries B$27.2M$484.2Msame sector · same stage
Doximity, Inc.Other TechnologySeries B$27.2M$519.3Msame sector · same stage
Frequently asked
How much funding has StraighterLine, Inc. raised?
StraighterLine, Inc. has raised approximately $27.3M in disclosed capital across 3 recorded financing rounds, aggregated from public filings.
What is StraighterLine, Inc.'s estimated valuation?
Provath's modeled valuation for StraighterLine, Inc. is approximately $475.6M (modeled range $38.3M–$1.8B). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is StraighterLine, Inc. at?
StraighterLine, Inc.'s latest modeled financing stage is Series B. Its most recent recorded round closed around Thu Apr 12.
What does StraighterLine, Inc. do and where is it based?
StraighterLine, Inc. operates in the Other Technology sector, based in Baltimore.
Explore related

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