Companies · Other

SmartSoda Holdings, Inc.

Mayfield Heights · Other

Diligence memoA one-page analyst read on SmartSoda Holdings, Inc. — recommendation, valuation, rhythm, risks.
$4.1M
Total raised · real
4
Rounds
0.2×
Latest step-up
Top 39%
Sector rank · raised
Seed
Latest stage · inferred · Mon Mar 14 2022 00:00:00 GMT+0000 (Coordinated Universal Time)

SmartSoda Holdings, Inc. looks under-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.10× the median modeled value of Seed Other companies in 2022–2024 (1231 peers) — value vs value, same stage and era.
  • Issuer reports $0–$1M revenue while modeled below niche peers.
Dormant
  • Last raise 4.3 yr ago; this sector typically re-raises about every 11 months.
  • Silent for over 3× the sector's normal cadence.

Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.

Issuer-vehicle patternmedium confidence

SmartSoda Holdings, Inc. behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.

Issuer structure
Company-like
No recurring-offering pattern strong enough to override normal financing interpretation.
Lifecycle
7.3 yr record
Peak capital year was 2021 with $5.5M across 4 filings.
Market position
ahead of 62% of Other peers
Capital scale is ahead of 62% of Other peers; modeled value is above 6% of peers by modeled value. Large capital with mid-pack modeled value can signal an issuer/program profile rather than operating-company growth.
Valuation reliability
Lower applicability
Stage/dilution valuation models are weakest when the issuer is broad-sector, recurring, or vehicle-like.
Operating evidence
Sparse
No clear CEO/founder/principal role is surfaced, so operating-company confidence is lower.
Data quality
Needs review
Row-level filing totals differ from canonical totals, so amendment/superseded filtering should be checked.
What triggered this
  • Legal name looks like an issuer vehicle rather than a product company.
  • Sector is still broad/Other, so operating comparables are weak.
  • No clearly named CEO/founder/principal role in the public records surfaced here.
  • No verified homepage on the profile yet.
  • Capital program peaked in 2021: $5.5M across 4 filings.
  • Largest single filing was $3.0M on 2021-08-16.
  • Filing rows sum to $7.2M, while canonical raised total is $4.1M; likely amendments/superseded rows are mixed into the detail view.
How to read the page
  • Read this less like a startup funding journey and more like a capital-raising program.
  • Stage-based valuation and peer labels have lower applicability for this pattern.
  • The more important signal is lifecycle: repeated filings ended years ago, so current activity needs outside confirmation.
  • Canonical filtering should be tightened before using row-level totals for diligence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other

SmartSoda Holdings, Inc. is one of 25015 Other companies tracked from Mayfield Heights. By capital raised it ranks mid-pack (ahead of 62% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
$0–$1M
Issuer revenue
Rule 504
Reg D exemption
2
Investors (latest)
2019
Year incorporated
2022-03-14
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MPre-Seed · 2019-03-09 Raised $135K (real) Modeled valuation $3.1M (est)Pre-Seed2019Pre-Seed · 2020-11-13 Raised $627K (real) Modeled valuation $12M (est)Pre-Seed2020Pre-Seed · 2020-11-13 Raised $837K (real) Modeled valuation $16M (est)Pre-Seed2020Seed · 2021-08-16 Raised $3.0M (real) Modeled valuation $37M (est)Seed2021Pre-Seed · 2021-08-16 Raised $300K (real) Modeled valuation $4.2M (est)Pre-Seed2021Seed · 2021-08-16 Raised $1.6M (real) Modeled valuation $20M (est)Seed2021Pre-Seed · 2021-08-16 Raised $600K (real) Modeled valuation $8.5M (est)Pre-Seed2021Seed · 2022-03-14 Raised $110K (real) Modeled valuation $1.1M (est)Seed2022+$627K+$837K+$3.0M+$300K+$1.6M+$600K+$110KCumulative $7.2M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$135K · 2019
Pre-Seed extension$627K · 2020
Pre-Seed extension$837K · 2020
Seed$3.0M · 2021
Bridge · Seed-stage$300K · 2021smaller follow-on
Seed extension$1.6M · 2021
Bridge · Seed-stage$600K · 2021smaller follow-on
Seed extension$110K · 2022

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$1.1M
Base estimate est.
$99K
Conservative case
$5.4M
Upside case
$550K
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks. Directional, not a quoted figure.

Pre-Seed · modeled $3.1M · 2019-03-092019Pre-Seed · modeled $12.3M · 2020-11-13Pre-Seed · modeled $16.5M · 2020-11-13Seed · modeled $36.7M · 2021-08-16Pre-Seed · modeled $4.2M · 2021-08-16Seed · modeled $19.5M · 2021-08-16Pre-Seed · modeled $8.5M · 2021-08-16Seed · modeled $1.1M · 2022-03-142022
Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
40%
Survival probability
18% low · 62% high
1.45×/yr
Annual markup
1.90×/yr upside case
4.3 yr
Elapsed time used
4.3 yr actual, capped for stale marks
general
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
5 mo
Avg between rounds
$1.4M/yr
Capital velocity
7.3 yr
On record since
2019
First round
8
Rounds on file
How it compares to the market

Benchmarked against 25015 companies in Other. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 2.0× above median
This company$4.1M
Sector median$2.0M
Latest round — vs other Seed rounds in sector (real $, this stage) 0.1× of median
This company$110K
Sector median$1.7M
Modeled value — vs sector median (estimate, all stages) 0.1× of median
This company$1.1M
Sector median$17.7M

Raised more than 62% of sector peers (real $). Modeled value above 6% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #1220 of 1,231.

This companyCohort peer
$100K$1.0M$10.0M$100.0M$1.0M$10.0MCapital raised (log)Dropee Inc. · Seed Raised $3.9M · modeled $40.7M (est)NFH Northern Project Development, LLC · Seed Raised $4.0M · modeled $40.7M (est)FactorFund-Note-2022 LLC · Seed Raised $4.0M · modeled $40.1M (est)Immersion Elements LLC · Seed Raised $3.8M · modeled $40.0M (est)Possip, Inc. · Seed Raised $5.8M · modeled $39.7M (est)Porch Group, Inc. · Seed Raised $6.0M · modeled $38.8M (est)Rootwurks, Inc. · Seed Raised $3.9M · modeled $38.7M (est)Cordelia Capital Holdings Inc. · Seed Raised $3.9M · modeled $38.4M (est)99 Counties, Inc. · Seed Raised $3.7M · modeled $38.1M (est)2910 Richmond Hill 1 LLC · Seed Raised $3.8M · modeled $37.5M (est)BH Polycor Holding Inc. · Seed Raised $3.9M · modeled $37.0M (est)FitJoy, Inc. · Seed Raised $3.7M · modeled $36.9M (est)SmartSoda Holdings, Inc. (this company) Raised $4.1M · modeled $1.1M (est)SmartSoda Holdings, Inc.
CompanyStageRaised · realValue · estvs peer med.
Dropee Inc.Seed$3.9M$40.7M3.61×
NFH Northern Project Development, LLCSeed$4.0M$40.7M3.61×
FactorFund-Note-2022 LLCSeed$4.0M$40.1M3.56×
Immersion Elements LLCSeed$3.8M$40.0M3.55×
Possip, Inc.Seed$5.8M$39.7M3.52×
Porch Group, Inc.Seed$6.0M$38.8M3.45×
Rootwurks, Inc.Seed$3.9M$38.7M3.44×
Cordelia Capital Holdings Inc.Seed$3.9M$38.4M3.41×
99 Counties, Inc.Seed$3.7M$38.1M3.38×
2910 Richmond Hill 1 LLCSeed$3.8M$37.5M3.33×
BH Polycor Holding Inc.Seed$3.9M$37.0M3.28×
FitJoy, Inc.Seed$3.7M$36.9M3.28×
SmartSoda Holdings, Inc. this companySeed$4.1M$1.1M0.10×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$135K2019-03-09$750K$3.1M90%
Pre-Seed$627K2020-11-13$3.5M$12.3M90%
Pre-Seed$837K2020-11-13$4.6M$16.5M90%
Seed$3.0M2021-08-16$15.0M$36.7M90%
Pre-Seed$300K2021-08-16$1.7M$4.2M90%
Seed$1.6M2021-08-16$8.0M$19.5M90%
Pre-Seed$600K2021-08-16$3.3M$8.5M90%
Seed$110K2022-03-14$550K$1.1M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$135K2019-03-09
    • First recorded raise — entered as Pre-Seed.
  2. Pre-Seed$627K2020-11-13
    • Raised again after 20 mo — slower than the ~11 mo sector norm.
    • Round 4.6× larger than the prior — scaling up.
    • Switched to Rule 506(c) (was Rule 504).
    • 23 investors on this round.
  3. Pre-Seed$837K2020-11-13
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 1.3× larger than the prior — scaling up.
    • 23 investors on this round.
  4. Seed$3.0M2021-08-16
    • Raised 9 mo later, in step with the ~11 mo sector norm.
    • Round 3.6× larger than the prior — scaling up.
    • 1 investor on this round.
  5. Pre-Seed$300K2021-08-16
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 10.0× smaller than the prior — bridge or down round.
    • 1 investor on this round.
  6. Seed$1.6M2021-08-16
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 5.3× larger than the prior — scaling up.
    • 1 investor on this round.
  7. Pre-Seed$600K2021-08-16
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 2.7× smaller than the prior — bridge or down round.
    • 1 investor on this round.
  8. Seed$110K2022-03-14
    • Raised 7 mo later, in step with the ~11 mo sector norm.
    • Round 5.5× smaller than the prior — bridge or down round.
    • Switched to Rule 504 (was Rule 506(c)).
    • 2 investors on this round.
Intelligence
2022 ~Q3
Modeled next raise · ~5mo cadence
$110K
Modeled next size est.range $110K$176K
0.2×
Last step-up
$1.4M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Solomon Mayer1 other2019-03
Julia Solooki2019-03
LIOR SHAFIR2019-03
Registry & provenance

SmartSoda Holdings, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1792706
SEC CIK
2019
Incorporated
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Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
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Smart Car Holdings LLCOtherSeries B$16.6M84%
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Frequently asked
How much funding has SmartSoda Holdings, Inc. raised?
SmartSoda Holdings, Inc. has raised approximately $4.1M in disclosed capital across 4 recorded financing rounds, aggregated from public filings.
What is SmartSoda Holdings, Inc.'s estimated valuation?
Provath's modeled valuation for SmartSoda Holdings, Inc. is approximately $1.1M (modeled range $99K–$5.4M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is SmartSoda Holdings, Inc. at?
SmartSoda Holdings, Inc.'s latest modeled financing stage is Seed. Its most recent recorded round closed around Mon Mar 14.
What does SmartSoda Holdings, Inc. do and where is it based?
SmartSoda Holdings, Inc. operates in the Other sector, based in Mayfield Heights.
Explore related

See where SmartSoda Holdings, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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