Diligence memo · auto-generated · as of July 2, 2026
Scentbird, Inc.
Scentbird, Inc. looks fair against its niche peers and is dormant on financing cadence.
Businessfiled
Scentbird, Inc. operates in Other, based in NEW YORK, NY, USA; Remote. Scentbird is a luxury fragrance subscription service.
Sub-sector tags: Consumer, Apparel and Cosmetics.
Sector still resolves to a broad 'Other' bucket, so operating comparables below are weaker than for a tightly-classified peer.
Capital & rounds (filed)filed
Scentbird, Inc. has raised $25M in disclosed capital across 1 recorded round, aggregated from public filings. Its latest round is modeled as Series B (a $15M–$40M round).
Largest single filing: $25M on 2018-05-02.
Most recent recorded round closed around 2018-05-02.
Valuation (modeled)modeled
Provath models Scentbird, Inc. at approximately $408M (range $61M–$1.6B). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Fair. Modeled value is 1.23× the median modeled value of Series B Other companies in 2016–2018 (298 peers) — value vs value, same stage and era. Within the normal band (123% of peer median) for its niche.
Financing rhythm & timingmixed
Last raise 8.2 yr ago; this sector typically re-raises about every 11 months.
Only one round on record and long silent — often defunct, acquired, or gone quiet.
Comparablesmixed
Capital scale ranks ahead of 88% of Other peers (25015 compared).
Modeled value ranks above 93% of those peers.
Closest niche peers: EIP Investment Holdings, LLC, HD MSouth Holdings, LLC, Aston Holding Corp., AirClean Holdings, Inc., Westminster Virginia LP.
Peoplefiled
5 named people on file across officers, directors and signatories.
Risks & flagsmixed
Financing has been silent well beyond sector cadence — possibly defunct, acquired, or paused.
Broad sector classification weakens peer comparison.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.