Companies · Software / Tech

Sampler App Inc.

TORONTO · Software / Tech · refined from filed group “Other

Diligence memoA one-page analyst read on Sampler App Inc. — recommendation, valuation, rhythm, risks.
$1.2M
Total raised · real
2
Rounds
0.6×
Latest step-up
Top 75%
Sector rank · raised
Pre-Seed
Latest stage · inferred · Fri Mar 24 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

Sampler App Inc. looks fair against its niche peers and is at-risk on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the technology sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Fair
  • Modeled value is 1.47× the median modeled value of Pre-Seed Software / Tech companies in 2022–2024 (288 peers) — value vs value, same stage and era.
  • Within the normal band (147% of peer median) for its niche.
At-risk
  • Last raise 3.3 yr ago; this sector typically re-raises about every 13 months.
  • Past due for a raise versus sector cadence — watch for distress or a bridge.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Software / Tech

Sampler App Inc. is one of 3920 Software / Tech companies tracked from TORONTO. By capital raised it ranks in the long tail (ahead of 26% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
1
Investors (latest)
2023-03-24
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MPre-Seed · 2020-07-09 Raised $756K (real) Modeled valuation $32M (est)$756K$32MPre-Seed2020Pre-Seed · 2023-03-24 Raised $468K (real) Modeled valuation $4.5M (est)$468K$4.5MPre-Seed2023+$468KCumulative $1.2M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$756K · 2020
Pre-Seed extension$468K · 2023

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$4.5M
Base estimate est.
$306K
Conservative case
$22.4M
Upside case
$2.6M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Pre-Seeda round under $1.0M). Valuation is modeled from stage benchmarks scaled by the technology sector profile. Directional, not a quoted figure.

Pre-Seed · modeled $31.6M · 2020-07-092020Pre-Seed · modeled $4.5M · 2023-03-242023
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
29%
Survival probability
12% low · 54% high
1.72×/yr
Annual markup
2.33×/yr upside case
3.3 yr
Elapsed time used
3.3 yr actual, capped for stale marks
technology
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
32 mo
Avg between rounds
$453K/yr
Capital velocity
6.0 yr
On record since
2020
First round
2
Rounds on file
How it compares to the market

Benchmarked against 3920 companies in Software / Tech. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 0.3× of median
This company$1.2M
Sector median$4.6M
Latest round — vs other Pre-Seed rounds in sector (real $, this stage) 1.3× above median
This company$468K
Sector median$350K
Modeled value — vs sector median (estimate, all stages) 0.1× of median
This company$4.5M
Sector median$36.6M

Raised more than 26% of sector peers (real $). Modeled value above 15% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Pre-Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #94 of 288.

This companyCohort peer
$1.0M$10.0M$100.0M$100K$1.0M$10.0MCapital raised (log)Nivelo Tech Inc. · Pre-Seed Raised $1.0M · modeled $17.5M (est)Iris Technology, Inc. · Pre-Seed Raised $1.0M · modeled $16.9M (est)Enki Labs, Inc. · Pre-Seed Raised $1.5M · modeled $14.4M (est)Basketball Training Systems, Inc. · Pre-Seed Raised $900K · modeled $14.4M (est)Digital Fabrication Workshop, Inc. · Pre-Seed Raised $1.0M · modeled $14.1M (est)PureCode Software, Inc. · Pre-Seed Raised $1000K · modeled $13.2M (est)PWA Labs, Inc. · Pre-Seed Raised $945K · modeled $12.7M (est)Departure Labs Inc · Pre-Seed Raised $675K · modeled $12.6M (est)Assistiv Labs, Inc. · Pre-Seed Raised $855K · modeled $12.6M (est)Amprius Technologies, Inc. · Pre-Seed Raised $1.0M · modeled $12.6M (est)Klutch Technologies Inc. · Pre-Seed Raised $840K · modeled $12.3M (est)Taco Labs Inc. · Pre-Seed Raised $752K · modeled $12.2M (est)Sampler App Inc. (this company) Raised $1.2M · modeled $4.5M (est)Sampler App Inc.
CompanyStageRaised · realValue · estvs peer med.
Nivelo Tech Inc.Pre-Seed$1.0M$17.5M5.69×
Iris Technology, Inc.Pre-Seed$1.0M$16.9M5.49×
Enki Labs, Inc.Pre-Seed$1.5M$14.4M4.67×
Basketball Training Systems, Inc.Pre-Seed$900K$14.4M4.67×
Digital Fabrication Workshop, Inc.Pre-Seed$1.0M$14.1M4.57×
PureCode Software, Inc.Pre-Seed$1000K$13.2M4.29×
PWA Labs, Inc.Pre-Seed$945K$12.7M4.12×
Departure Labs IncPre-Seed$675K$12.6M4.10×
Assistiv Labs, Inc.Pre-Seed$855K$12.6M4.10×
Amprius Technologies, Inc.Pre-Seed$1.0M$12.6M4.08×
Klutch Technologies Inc.Pre-Seed$840K$12.3M4.00×
Taco Labs Inc.Pre-Seed$752K$12.2M3.97×
Sampler App Inc. this companyPre-Seed$1.2M$4.5M1.47×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$756K2020-07-09$4.2M$31.6M90%
Pre-Seed$468K2023-03-24$2.6M$4.5M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$756K2020-07-09
    • First recorded raise — entered as Pre-Seed.
    • 1 investor on this round.
  2. Pre-Seed$468K2023-03-24
    • Raised again after 32 mo — slower than the ~13 mo sector norm.
    • Round 1.6× smaller than the prior — bridge or down round.
    • 1 investor on this round.
Intelligence
2025 ~Q4
Modeled next raise · ~32mo cadence
$468K
Modeled next size est.range $468K$749K
0.6×
Last step-up
$453K/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Alexandra Panousis2023-03
APRIL DUNFORD2020-07
Dennis Gillespie2020-07
Marie-Pier Chevrier2020-07
Registry & provenance

Sampler App Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1818959
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

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Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Spotter Labs Inc.Software / TechSeed$69.4M81%
Labr Technologies, LlcSoftware / TechPre-Seed$1.5M80%
Bottle Labs, Inc.Software / TechSeed$34.2M79%
Queue Software Inc.Software / TechSeries A$131.8M79%
Count It Labs Inc.Software / TechPre-Seed$21.2M79%
Primer Labs Inc.Software / TechSeries A$169.4M79%
Philter Labs IncSoftware / TechSeed$56.6M79%
TrashLab Software Inc.Software / TechSeed$25.9M79%
Frequently asked
How much funding has Sampler App Inc. raised?
Sampler App Inc. has raised approximately $1.2M in disclosed capital across 2 recorded financing rounds, aggregated from public filings.
What is Sampler App Inc.'s estimated valuation?
Provath's modeled valuation for Sampler App Inc. is approximately $4.5M (modeled range $306K–$22.4M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Sampler App Inc. at?
Sampler App Inc.'s latest modeled financing stage is Pre-Seed. Its most recent recorded round closed around Fri Mar 24.
What does Sampler App Inc. do and where is it based?
Sampler App Inc. operates in the Software / Tech sector, based in TORONTO.
Explore related

See where Sampler App Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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