Companies · Restaurants
WEST HOLLYWOOD · Restaurants
Diligence memoA one-page analyst read on Rock & Reilly's USC, LLC — recommendation, valuation, rhythm, risks.→Rock & Reilly's USC, LLC looks fair against its niche peers and is dormant on financing cadence.
Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the restaurants sector profile.
Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.
Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.
Rock & Reilly's USC, LLC behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.
No named principal in this company's public records yet — see all operators below.
Explore how these operators interlock with other companies in the operator network.
Rock & Reilly's USC, LLC is one of 2292 Restaurants companies tracked from WEST HOLLYWOOD. By capital raised it ranks mid-pack (ahead of 68% of sector peers), and in the upper tier by modeled valuation est..
Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.
As reported in public records reported — not modeled.
Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.
The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.
Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 50%.
Round size and date are reported; the stage label is inferred from round size (latest is Seed — a $1.0M–$4.0M round). Valuation is modeled from stage benchmarks scaled by the restaurants sector profile. Directional, not a quoted figure.
Not enough modeled valuation points to chart a trajectory.
Benchmarked against 2292 companies in Restaurants. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.
Raised more than 68% of sector peers (real $). Modeled value above 76% of peers (estimate).
A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #55 of 124.
| Company | Stage | Raised · real | Value · est | vs peer med. |
|---|---|---|---|---|
| Bottlefish I, LLC | Seed | $4.0M | $14.1M | 2.36× |
| Bolay 10 Investors, LLC | Seed | $4.0M | $14.1M | 2.36× |
| Urban Putt Denver LLC | Seed | $3.8M | $13.4M | 2.25× |
| Pupatella RD I LLC | Seed | $3.8M | $13.2M | 2.22× |
| PI Parkway Commons, LLC | Seed | $3.7M | $12.9M | 2.18× |
| Trg Ii, Llc | Seed | $3.4M | $12.0M | 2.01× |
| PJ Clarkes at The Curtis, LLC | Seed | $3.3M | $11.6M | 1.94× |
| Urban 8 LLC | Seed | $3.3M | $11.4M | 1.92× |
| Vesta Restaurant Group Llc | Seed | $3.2M | $11.3M | 1.89× |
| O'Daddy Wrigley LLC | Seed | $3.0M | $10.6M | 1.79× |
| Food With Purpose, LLC | Seed | $3.0M | $10.5M | 1.77× |
| Redstone American Grill Inc | Seed | $3.0M | $10.5M | 1.77× |
| Rock & Reilly's USC, LLC this company | Seed | $1.8M | $6.3M | 1.06× |
Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.
| Stage | Amount · real | Announced | Post-money · est | Value · est | Conf. |
|---|---|---|---|---|---|
| Seed | $1.8M | 2018-03-09 | $9.0M | $6.3M | 90% |
Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.
Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.
Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.
| Person | Role | Also runs | Tied since |
|---|---|---|---|
| Adam Frank | — | 1 other | 2018-03 |
Rock & Reilly's USC, LLC is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.
Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.
| Company | Sector | Stage | Raised · real | Value · est | Why similar |
|---|---|---|---|---|---|
| Bar Siena Due, LLC | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| Bixi Brewery Llc | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| Buddha Boy Foods, Inc. | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| DineAmic Steak, LLC | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| Guernsey Holdings LLC | Restaurants | Seed | $1.8M | $5.8M | same sector · same stage |
| Gusto Chamblee LLC | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| Spin Chicago Llc | Restaurants | Seed | $1.8M | $6.3M | same sector · same stage |
| Genio Holdings LLC | Restaurants | Seed | $1.8M | $4.3M | same sector · same stage |
Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.
| Company | Sector | Stage | Value · est | Match |
|---|---|---|---|---|
| O'Reilly's Holding Company, LLC | Restaurants | Pre-Seed | $269K | 88% |
| Hathorne Partners, LLC | Restaurants | Seed | $5.0M | 84% |
| Bua Redrock LLC | Restaurants | Pre-Seed | $571K | 84% |
| Hops & Hearth, LLC | Restaurants | Pre-Seed | $1.5M | 84% |
| RL Callahan, LLC | Restaurants | Pre-Seed | $482K | 83% |
| GBB Hospitality Group, LLC | Restaurants | Seed | $1.1M | 83% |
| Juniper Grill Enterprises LLC | Restaurants | Pre-Seed | $1.3M | 83% |
| G&B Coffee, LLC | Restaurants | Series A | $13.5M | 83% |
See where Rock & Reilly's USC, LLC sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.
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