Diligence memo · auto-generated · as of July 2, 2026
PSQ Holdings, Inc.
PSQ Holdings, Inc. looks under-valued against its niche peers and is quiet on financing cadence.
Businessfiled
PSQ Holdings, Inc. operates in Other Technology, based in West Palm Beach.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
PSQ Holdings, Inc. has raised $37M in disclosed capital across 4 recorded rounds, aggregated from public filings. Its latest round is modeled as Series B (a $15M–$40M round).
Largest single filing: $23M on 2023-03-10.
Most recent recorded round closed around 2024-10-24.
Valuation (modeled)modeled
Provath models PSQ Holdings, Inc. at approximately $36M (range $13M–$60M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Under-valued. Modeled value is 0.17× the median modeled value of Series B Other Technology companies in 2022–2024 (514 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Historic cadence: a new round about every 8 months.
Last raise 20 mo ago; this sector typically re-raises about every 13 months.
Slightly overdue versus sector cadence.
The last round stepped up 2.3× from the prior — scaling.
Comparablesmixed
Capital scale ranks ahead of 90% of Other Technology peers (21302 compared).
Modeled value ranks above 49% of those peers.
Closest niche peers: Contabilizei Co, Skan, Inc., Design Barn Inc., SKAEL, Inc., Maze.Design, Inc..
Peoplefiled
20 named people on file across officers, directors and signatories.
Risks & flagsmixed
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.