Companies · Retailing

Premier Performance Holdings, Llc

REXBURG · Retailing

Diligence memoA one-page analyst read on Premier Performance Holdings, Llc — recommendation, valuation, rhythm, risks.
$71.6M
Total raised · real
4
Rounds
0.7×
Latest step-up
Top 5%
Sector rank · raised
Series B
Latest stage · inferred · Thu Feb 28 2019 00:00:00 GMT+0000 (Coordinated Universal Time)

Premier Performance Holdings, Llc looks under-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.22× the median modeled value of Series B Retailing companies in 2019–2021 (27 peers) — value vs value, same stage and era.
Dormant
  • Last raise 7.3 yr ago; this sector typically re-raises about every 13 months.
  • Silent for over 3× the sector's normal cadence.

Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.

Issuer-vehicle patternmedium confidence

Premier Performance Holdings, Llc behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.

Issuer structure
Company-like
No recurring-offering pattern strong enough to override normal financing interpretation.
Lifecycle
11.5 yr record
Peak capital year was 2015 with $35.0M across 1 filings.
Market position
ahead of 96% of Retailing peers
Capital scale is ahead of 96% of Retailing peers; modeled value is above 80% of peers by modeled value. Large capital with mid-pack modeled value can signal an issuer/program profile rather than operating-company growth.
Valuation reliability
Normal applicability
Stage/dilution valuation models are weakest when the issuer is broad-sector, recurring, or vehicle-like.
Operating evidence
Sparse
No clear CEO/founder/principal role is surfaced, so operating-company confidence is lower.
Data quality
Consistent
Canonical totals and visible filing detail are broadly aligned.
What triggered this
  • Legal name looks like an issuer vehicle rather than a product company.
  • No clearly named CEO/founder/principal role in the public records surfaced here.
  • No verified homepage on the profile yet.
  • Capital program peaked in 2015: $35.0M across 1 filings.
  • Largest single filing was $35.0M on 2015-04-30.
How to read the page
  • Read this less like a startup funding journey and more like a capital-raising program.
  • Stage-based valuation and peer labels have lower applicability for this pattern.
  • The more important signal is lifecycle: repeated filings ended years ago, so current activity needs outside confirmation.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Retailing

Premier Performance Holdings, Llc is one of 2347 Retailing companies tracked from REXBURG. By capital raised it ranks among the largest (ahead of 96% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
18
Investors (latest)
2019-02-28
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$50M$100M$150M$200MSeries B · 2014-12-19 Raised $26M (real) Modeled valuation $147M (est)$26M$147MSeries B2014Series B · 2015-04-30 Raised $35M (real) Modeled valuation $197M (est)$35M$197MSeries B2015Series B · 2017-11-13 Raised $6.4M (real) Modeled valuation $36M (est)$6.4M$36MSeries B2017Series B · 2019-02-28 Raised $4.2M (real) Modeled valuation $24M (est)$4.2M$24MSeries B2019+$35M+$6.4M+$4.2MCumulative $72M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Series B$26.1M · 2014
Series B extension$35.0M · 2015
Series B extension$6.4M · 2017
Series B extension$4.2M · 2019

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed, Series A — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 25%.

Modeled valuation trajectory
$23.7M
Base estimate est.
$9.4M
Conservative case
$91.1M
Upside case
$23.3M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Ba $15M–$40M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.

Series B · modeled $146.9M · 2014-12-192014Series B · modeled $197.4M · 2015-04-30Series B · modeled $36.0M · 2017-11-13Series B · modeled $23.7M · 2019-02-282019
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
61%
Survival probability
41% low · 75% high
1.09×/yr
Annual markup
1.32×/yr upside case
6.0 yr
Elapsed time used
7.3 yr actual, capped for stale marks
retail
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
17 mo
Avg between rounds
$17.1M/yr
Capital velocity
11.5 yr
On record since
2014
First round
4
Rounds on file
How it compares to the market

Benchmarked against 2347 companies in Retailing. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 45× above median
This company$71.6M
Sector median$1.6M
Latest round — vs other Series B rounds in sector (real $, this stage) 0.2× of median
This company$4.2M
Sector median$18.5M
Modeled value — vs sector median (estimate, all stages) 4.1× above median
This company$23.7M
Sector median$5.8M

Raised more than 96% of sector peers (real $). Modeled value above 80% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series B) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #26 of 27.

This companyCohort peer
$10.0M$100.0M$1.0B$10.0M$100.0MCapital raised (log)Jane Marketplace, LLC · Series B Raised $40.0M · modeled $217.0M (est)Worldwide Golf Group LLC · Series B Raised $37.2M · modeled $195.3M (est)MightyNest, LLC · Series B Raised $35.9M · modeled $193.3M (est)Dewey's Bakery, Inc. · Series B Raised $26.0M · modeled $143.6M (est)Tiff's Treats Holdings, Inc. · Series B Raised $83.2M · modeled $142.4M (est)Hydrobuilder Holdings LLC · Series B Raised $26.8M · modeled $140.1M (est)BruMate, Inc. · Series B Raised $25.0M · modeled $138.9M (est)SquadLocker, Inc. · Series B Raised $41.2M · modeled $138.2M (est)Smallhold, Inc. · Series B Raised $28.7M · modeled $128.5M (est)Onion Global Ltd · Series B Raised $25.0M · modeled $126.2M (est)Hacienda Company, LLC · Series B Raised $42.7M · modeled $124.8M (est)Wally's Parent Holdco, LLC · Series B Raised $21.5M · modeled $121.3M (est)Premier Performance Holdings, Llc (this company) Raised $71.6M · modeled $23.7M (est)Premier Performance Holdings, Llc
CompanyStageRaised · realValue · estvs peer med.
Jane Marketplace, LLCSeries B$40.0M$217.0M2.02×
Worldwide Golf Group LLCSeries B$37.2M$195.3M1.82×
MightyNest, LLCSeries B$35.9M$193.3M1.80×
Dewey's Bakery, Inc.Series B$26.0M$143.6M1.34×
Tiff's Treats Holdings, Inc.Series B$83.2M$142.4M1.33×
Hydrobuilder Holdings LLCSeries B$26.8M$140.1M1.31×
BruMate, Inc.Series B$25.0M$138.9M1.29×
SquadLocker, Inc.Series B$41.2M$138.2M1.29×
Smallhold, Inc.Series B$28.7M$128.5M1.20×
Onion Global LtdSeries B$25.0M$126.2M1.18×
Hacienda Company, LLCSeries B$42.7M$124.8M1.16×
Wally's Parent Holdco, LLCSeries B$21.5M$121.3M1.13×
Premier Performance Holdings, Llc this companySeries B$71.6M$23.7M0.22×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Series B$26.1M2014-12-19$144.7M$146.9M85%
Series B$35.0M2015-04-30$194.4M$197.4M85%
Series B$6.4M2017-11-13$35.4M$36.0M90%
Series B$4.2M2019-02-28$23.3M$23.7M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Series B$26.1M2014-12-19
    • First recorded raise — entered as Series B.
    • 7 investors on this round.
  2. Series B$35.0M2015-04-30
    • Came back fast: 4 mo vs the ~13 mo sector norm.
    • Round 1.3× larger than the prior — scaling up.
    • 9 investors on this round.
  3. Series B$6.4M2017-11-13
    • Raised again after 30 mo — slower than the ~13 mo sector norm.
    • Round 5.5× smaller than the prior — bridge or down round.
    • 6 investors on this round.
  4. Series B$4.2M2019-02-28
    • Raised 16 mo later, in step with the ~13 mo sector norm.
    • Round 1.5× smaller than the prior — bridge or down round.
    • 18 investors on this round.
Intelligence
2020 ~Q3
Modeled next raise · ~17mo cadence
$4.2M
Modeled next size est.range $4.2M$6.7M
0.7×
Last step-up
$17.1M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
ROBERT S. TUCKER12 other2015-04
MATT JORDAN1 other2014-12
EDWIN S. TAN2015-04
KIM HATCH2014-12
MARK NYE2014-12
NICK WIDDISON2015-04
PARLEY VALORA2014-12
RUS MICHAELSON2014-12
RUSSELL S. SPIELER2015-04
THOMAS HORNER2015-04
VICTOR S. POMPINO2017-11
Registry & provenance

Premier Performance Holdings, Llc is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1629687
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Coravin, Inc.RetailingSeries B$68.8M$25.7Msame sector · same stage
Shoedazzle.Com IncRetailingSeries B$65.6M$33.8Msame sector · same stage
Restorsea Holdings, LLCRetailingSeries B$57.0M$15.6Msame sector · same stage
UNTUCKit LLCRetailingSeries B$43.5M$17.5Msame sector · same stage
Breen Holdings, LlcOtherSeries B$55.5M$401.5Mnetwork1 shared operator · same stage
Event Network Investment Holdings, LLCRetailingSeries B$35.3M$13.6Msame sector · same stage
GT Spirits, Inc.RetailingSeries B$34.6M$17.7Msame sector · same stage
Alice.com Holdings, Inc.RetailingSeries B$31.7M$20.6Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Ice Performance Holdings, LLCRetailingPre-Seed$819K88%
Performance Systems Integration, LLCRetailingSeed$23.3M88%
Accelerate Ventures Holdings 1 LLCRetailingPre-Seed$624K84%
PSU Holdings, LLCRetailingSeries A$7.1M84%
Stock & Barrel Holdings, LLCRetailingSeries A$51.4M83%
PSP Investors, LLCRetailingSeries A$53.4M83%
Global Value Commerce, Inc.RetailingSeed$8.6M83%
Seedling Holdings, Inc.RetailingSeries A$3.9M83%
Frequently asked
How much funding has Premier Performance Holdings, Llc raised?
Premier Performance Holdings, Llc has raised approximately $71.6M in disclosed capital across 4 recorded financing rounds, aggregated from public filings.
What is Premier Performance Holdings, Llc's estimated valuation?
Provath's modeled valuation for Premier Performance Holdings, Llc is approximately $23.7M (modeled range $9.4M–$91.1M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Premier Performance Holdings, Llc at?
Premier Performance Holdings, Llc's latest modeled financing stage is Series B. Its most recent recorded round closed around Thu Feb 28.
What does Premier Performance Holdings, Llc do and where is it based?
Premier Performance Holdings, Llc operates in the Retailing sector, based in REXBURG.
Explore related

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