Companies · Other Technology

newBrandAnalytics, Inc.

WASHINGTON · Other Technology

Diligence memoA one-page analyst read on newBrandAnalytics, Inc. — recommendation, valuation, rhythm, risks.
$32.2M
Total raised · real
3
Rounds
1.3×
Latest step-up
Top 12%
Sector rank · raised
Series B
Latest stage · inferred · Mon Apr 14 2014 00:00:00 GMT+0000 (Coordinated Universal Time)

newBrandAnalytics, Inc. looks under-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the technology sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.26× the median modeled value of Series B Other Technology companies in 2013–2015 (321 peers) — value vs value, same stage and era.
Dormant
  • Last raise 12.2 yr ago; this sector typically re-raises about every 13 months.
  • Silent for over 3× the sector's normal cadence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other Technology

newBrandAnalytics, Inc. is one of 21302 Other Technology companies tracked from WASHINGTON. By capital raised it ranks in the upper tier (ahead of 89% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$250M$500M$750M$1.0BSeries B · 2011-10-06 Raised $23M (real) Modeled valuation $706M (est)$23M$706MSeries B2011Series B · 2013-04-22 Raised $4.0M (real) Modeled valuation $122M (est)$4.0M$122MSeries B2013Series B · 2014-04-14 Raised $5.0M (real) Modeled valuation $153M (est)$5.0M$153MSeries B2014+$4.0M+$5.0MCumulative $32M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Series B$23.2M · 2011
Series B extension$4.0M · 2013
Series B extension$5.0M · 2014

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed, Series A — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 25%.

Modeled valuation trajectory
$153.3M
Base estimate est.
$12.3M
Conservative case
$589.9M
Upside case
$28.0M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Ba $15M–$40M round). Valuation is modeled from stage benchmarks scaled by the technology sector profile. Directional, not a quoted figure.

Series B · modeled $706.4M · 2011-10-062011Series B · modeled $121.8M · 2013-04-22Series B · modeled $153.3M · 2014-04-142014
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
67%
Survival probability
44% low · 81% high
1.42×/yr
Annual markup
1.72×/yr upside case
6.0 yr
Elapsed time used
12.2 yr actual, capped for stale marks
technology
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
15 mo
Avg between rounds
$12.8M/yr
Capital velocity
14.7 yr
On record since
2011
First round
3
Rounds on file
How it compares to the market

Benchmarked against 21302 companies in Other Technology. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 10× above median
This company$32.2M
Sector median$3.2M
Latest round — vs other Series B rounds in sector (real $, this stage) 0.3× of median
This company$5.0M
Sector median$19.2M
Modeled value — vs sector median (estimate, all stages) 4.1× above median
This company$153.3M
Sector median$37.3M

Raised more than 89% of sector peers (real $). Modeled value above 80% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series B) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #265 of 321.

This companyCohort peer
$100.0M$1.0B$10.0B$10.0M$100.0M$1.0BCapital raised (log)PlanSource Holdings, Inc. · Series B Raised $40.0M · modeled $1.2B (est)Transphorm, Inc. · Series B Raised $246.8M · modeled $1.2B (est)Skyhigh Networks, Inc. · Series B Raised $46.5M · modeled $1.2B (est)Misfit Wearables Corp · Series B Raised $63.0M · modeled $1.2B (est)Veracode Inc · Series B Raised $95.1M · modeled $1.2B (est)Hired, Inc. · Series B Raised $57.5M · modeled $1.2B (est)Iqms · Series B Raised $74.5M · modeled $1.2B (est)Vistronix Intelligence & Technology Solutions, LLC · Series B Raised $56.1M · modeled $1.2B (est)Ruby Receptionists, Inc. · Series B Raised $38.8M · modeled $1.2B (est)Percolate Industries, Inc. · Series B Raised $72.6M · modeled $1.2B (est)Appian Corp · Series B Raised $37.5M · modeled $1.1B (est)Luxtera Inc · Series B Raised $91.8M · modeled $1.1B (est)newBrandAnalytics, Inc. (this company) Raised $32.2M · modeled $153.3M (est)newBrandAnalytics, Inc.
CompanyStageRaised · realValue · estvs peer med.
PlanSource Holdings, Inc.Series B$40.0M$1.2B2.11×
Transphorm, Inc.Series B$246.8M$1.2B2.11×
Skyhigh Networks, Inc.Series B$46.5M$1.2B2.11×
Misfit Wearables CorpSeries B$63.0M$1.2B2.11×
Veracode IncSeries B$95.1M$1.2B2.11×
Hired, Inc.Series B$57.5M$1.2B2.11×
IqmsSeries B$74.5M$1.2B2.08×
Vistronix Intelligence & Technology Solutions, LLCSeries B$56.1M$1.2B2.04×
Ruby Receptionists, Inc.Series B$38.8M$1.2B2.04×
Percolate Industries, Inc.Series B$72.6M$1.2B2.01×
Appian CorpSeries B$37.5M$1.1B1.97×
Luxtera IncSeries B$91.8M$1.1B1.97×
newBrandAnalytics, Inc. this companySeries B$32.2M$153.3M0.26×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Series B$23.2M2011-10-06$128.9M$706.4M90%
Series B$4.0M2013-04-22$22.2M$121.8M90%
Series B$5.0M2014-04-14$28.0M$153.3M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Series B$23.2M2011-10-06
    • First recorded raise — entered as Series B.
  2. Series B$4.0M2013-04-22
    • Raised 19 mo later, in step with the ~13 mo sector norm.
    • Round 5.8× smaller than the prior — bridge or down round.
  3. Series B$5.0M2014-04-14
    • Raised 12 mo later, in step with the ~13 mo sector norm.
    • Round roughly the size of the prior one.
Intelligence
2015 ~Q3
Modeled next raise · ~15mo cadence
$6.3M
Modeled next size est.range $5.0M$10.1M
1.3×
Last step-up
$12.8M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Harry Weller20 other2011-10
Dayna Grayson12 other2014-04
Tige Savage5 other2013-04
Sean O'Leary4 other2013-04
Jeff Webber3 other2011-10
Kristin Muhlner3 other2013-04
Gar Richlin2 other2013-04
Leonard Kurtzman2 other2013-04
Neil Kataria2 other2011-10
Kam Desai1 other2011-10
William Savage1 other2011-10
Mark Lomanno2013-04
Tom Grossi2011-10
William E. (Tige) Savage2014-04
Registry & provenance

newBrandAnalytics, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1532126
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Clearspring Technologies IncOther TechnologySeries B$37.0M$517.7Mnetwork3 shared operators · same sector · same stage
Curalate, Inc.Other TechnologySeries B$28.6M$609.1Mnetwork2 shared operators · same sector · same stage
ThreatQuotient, Inc.Other TechnologySeries B$75.1M$76.2Mnetwork2 shared operators · same sector · same stage
Pentaho CorpOther TechnologySeries B$35.0M$700.5Mnetwork1 shared operator · same sector · same stage
Rocket.Chat Holdings, Ltd.Other TechnologySeries B$36.7M$104.9Mnetwork1 shared operator · same sector · same stage
WireWheel, Inc.Other TechnologySeries B$39.8M$498.6Mnetwork1 shared operator · same sector · same stage
Upskill, Inc.Other TechnologySeries B$23.2M$230.5Mnetwork1 shared operator · same sector · same stage
pgEdge, Inc.Other TechnologySeries B$22.7M$25.5Mnetwork1 shared operator · same sector · same stage
Frequently asked
How much funding has newBrandAnalytics, Inc. raised?
newBrandAnalytics, Inc. has raised approximately $32.2M in disclosed capital across 3 recorded financing rounds, aggregated from public filings.
What is newBrandAnalytics, Inc.'s estimated valuation?
Provath's modeled valuation for newBrandAnalytics, Inc. is approximately $153.3M (modeled range $12.3M–$589.9M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is newBrandAnalytics, Inc. at?
newBrandAnalytics, Inc.'s latest modeled financing stage is Series B. Its most recent recorded round closed around Mon Apr 14.
What does newBrandAnalytics, Inc. do and where is it based?
newBrandAnalytics, Inc. operates in the Other Technology sector, based in WASHINGTON.
Explore related

See where newBrandAnalytics, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

Is this your company?

If you work at newBrandAnalytics, Inc., claim this profile or suggest a correction. We aggregate from public filings, so help us keep your description, website and links accurate.

Is this your company? Update your profile or add contact details — and choose exactly who can reach you. Reviewed before anything is published.