Companies · Ecommerce / Retail

Moonshot Brands, LLCWinter 2021Inactive

AUSTIN · FL, USA; Toronto, ON, Canada; Washington, DC, USA; Remote · Ecommerce / Retail · refined from filed group “Other · founded 2021 · http://moonshotbrands.com

Diligence memoA one-page analyst read on Moonshot Brands, LLC — recommendation, valuation, rhythm, risks.
$2.4M
Total raised · real
1
Rounds
Latest step-up
Top 25%
Sector rank · raised
Seed
Latest stage · inferred · Mon May 15 2017 00:00:00 GMT+0000 (Coordinated Universal Time)

Moonshot Brands, LLC has raised $2.4M over 1 round; too few niche peers to rank its valuation yet.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Dormant
  • Last raise 9.1 yr ago; this sector typically re-raises about every 12 months.
  • Only one round on record and long silent — often defunct, acquired, or gone quiet.

Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.

Issuer-vehicle patternmedium confidence

Moonshot Brands, LLC behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.

Issuer structure
Company-like
No recurring-offering pattern strong enough to override normal financing interpretation.
Lifecycle
9.1 yr record
Peak capital year was 2017 with $2.4M across 1 filings.
Market position
ahead of 76% of Ecommerce / Retail peers
Capital scale is ahead of 76% of Ecommerce / Retail peers; modeled value is above 83% of peers by modeled value. Large capital with mid-pack modeled value can signal an issuer/program profile rather than operating-company growth.
Valuation reliability
Normal applicability
Stage/dilution valuation models are weakest when the issuer is broad-sector, recurring, or vehicle-like.
Operating evidence
Some evidence
No clear CEO/founder/principal role is surfaced, so operating-company confidence is lower.
Data quality
Consistent
Canonical totals and visible filing detail are broadly aligned.
What triggered this
  • Legal name looks like an issuer vehicle rather than a product company.
  • No clearly named CEO/founder/principal role in the public records surfaced here.
  • Capital program peaked in 2017: $2.4M across 1 filings.
  • Largest single filing was $2.4M on 2017-05-15.
How to read the page
  • Read this less like a startup funding journey and more like a capital-raising program.
  • Stage-based valuation and peer labels have lower applicability for this pattern.
  • The more important signal is lifecycle: repeated filings ended years ago, so current activity needs outside confirmation.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Ecommerce / Retail

Moonshot Brands, LLC is one of 123 Ecommerce / Retail companies tracked from AUSTIN, FL, USA; Toronto, ON, Canada; Washington, DC, USA; Remote, on record since 2021. By capital raised it ranks in the upper tier (ahead of 76% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

AI analyst read est. — model-extracted from this company's public description, not a verified fact. 30%

operates a technology-led product inferred from public copy

Grounded in: “You are a venture analyst

Buy and grow profitable e-commerce companies selling on Amazon and DTC

Moonshot Brands is building the world’s largest - next-generation CPG (Consumer Product Goods) e-commerce company. We look for profitable e-commerce companies on Amazon or selling DTC on Shopify, purchase them from the founders giving them liquidity for their biggest asset, then turbocharge the growth with our proprietary data-driven technology platform and team. We scale e-commerce brands globally.

E-commerceecommerce/retail
Find Moonshot Brands, LLC online

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
24
Investors (latest)
2014
Year incorporated
2017-05-15
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$5.0M$10M$15M$20MSeed · 2017-05-15 Raised $2.4M (real) Modeled valuation $15M (est)$2.4M$15MSeed2017

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Seed$2.4M · 2017

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 50%.

Modeled valuation trajectory
$15.2M
Base estimate est.
$2.0M
Conservative case
$119.6M
Upside case
$12.1M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.

Not enough modeled valuation points to chart a trajectory.

Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
36%
Survival probability
16% low · 56% high
1.23×/yr
Annual markup
1.61×/yr upside case
6.0 yr
Elapsed time used
9.1 yr actual, capped for stale marks
retail
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
Avg between rounds
Capital velocity
9.1 yr
On record since
2017
First round
1
Rounds on file
How it compares to the market

Benchmarked against 123 companies in Ecommerce / Retail. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 0.9× of median
This company$2.4M
Sector median$2.7M
Latest round — vs other Seed rounds in sector (real $, this stage) 1.1× above median
This company$2.4M
Sector median$2.2M
Modeled value — vs sector median (estimate, all stages) 1.2× above median
This company$15.2M
Sector median$12.4M

Raised more than 76% of sector peers (real $). Modeled value above 83% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful.

Not enough valued peers in this cohort to chart positioning.

CompanyStageRaised · realValue · estvs peer med.
Moonshot Brands, LLC this companySeed$2.4M$15.2M1.34×
Sky.GardenSeed$1.2M$7.6M0.66×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Seed$2.4M2017-05-15$12.1M$15.2M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Seed$2.4M2017-05-15
    • First recorded raise — entered as Seed.
    • 24 investors on this round.
Intelligence
Modeled next raise
$3.9M
Modeled next size est.range $2.5M$6.2M
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Clinton T Greenleaf2017-05
Daniel T Peoples2017-05
Kurt T Wilkin2017-05
Mike T Lowell2017-05
Ross T Atkins2017-05
Registry & provenance

Moonshot Brands, LLC is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1707474
SEC CIK
2014
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
The Fashion KingdomEcommerce / RetailSeed$2.6M$10.6Msame sector · same stage
YaootaEcommerce / RetailSeed$2.7M$17.0Msame sector · same stage
Lumi Inc.Ecommerce / RetailSeed$2.0M$12.6Msame sector · same stage
ConvertedinEcommerce / RetailSeed$3.0M$12.1Msame sector · same stage
OmnibizEcommerce / RetailSeed$3.0M$15.0Msame sector · same stage
KenzzEcommerce / RetailSeed$3.5M$13.6Msame sector · same stage
FlapKapEcommerce / RetailSeed$3.6M$14.1Msame sector · same stage
ZulziEcommerce / RetailSeed$1.6M$10.1Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Moonshot Sports LLCSports & FitnessSeed$34.5M74%
Digital Brands Group, Inc.RetailingSeries A$16.6M73%
Innovation Brands Corp.Consumer / RetailSeries B$107.4M72%
Ancient Brands Holdings, LLCRetailingSeries C$253.7M72%
TCC Brands Inc.Consumer / RetailSeed$12.0M72%
Transcendent Brands LLCConsumer / RetailSeries D+$674.7M72%
Legend Commerce LLCConsumer / RetailPre-Seed$5.4M71%
D2C Stores Inc.Ecommerce / RetailSeries A$43.4M71%
Frequently asked
How much funding has Moonshot Brands, LLC raised?
Moonshot Brands, LLC has raised approximately $2.4M in disclosed capital across 1 recorded financing round, aggregated from public filings.
What is Moonshot Brands, LLC's estimated valuation?
Provath's modeled valuation for Moonshot Brands, LLC is approximately $15.2M (modeled range $2.0M–$119.6M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Moonshot Brands, LLC at?
Moonshot Brands, LLC's latest modeled financing stage is Seed. Its most recent recorded round closed around Mon May 15.
What does Moonshot Brands, LLC do and where is it based?
Moonshot Brands, LLC operates in the Ecommerce / Retail sector, based in AUSTIN, FL, USA; Toronto, ON, Canada; Washington, DC, USA; Remote. Buy and grow profitable e-commerce companies selling on Amazon and DTC
Explore related

See where Moonshot Brands, LLC sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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