Companies · Other

Media Armor, Inc.

BOSTON · Other

Diligence memoA one-page analyst read on Media Armor, Inc. — recommendation, valuation, rhythm, risks.
$1.5M
Total raised · real
1
Rounds
Latest step-up
Top 56%
Sector rank · raised
Seed
Latest stage · inferred · Mon Dec 19 2011 00:00:00 GMT+0000 (Coordinated Universal Time)

Media Armor, Inc. looks fair against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Fair
  • Modeled value is 0.85× the median modeled value of Seed Other companies in 2010–2012 (877 peers) — value vs value, same stage and era.
  • Within the normal band (85% of peer median) for its niche.
Dormant
  • Last raise 14.5 yr ago; this sector typically re-raises about every 11 months.
  • Only one round on record and long silent — often defunct, acquired, or gone quiet.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other

Media Armor, Inc. is one of 25008 Other companies tracked from BOSTON. By capital raised it ranks mid-pack (ahead of 45% of sector peers), and mid-pack by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MSeed · 2011-12-19 Raised $1.5M (real) Modeled valuation $28M (est)$1.5M$28MSeed2011

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Seed$1.5M · 2011

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 50%.

Modeled valuation trajectory
$28.4M
Base estimate est.
$1.4M
Conservative case
$223.1M
Upside case
$7.7M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks. Directional, not a quoted figure.

Not enough modeled valuation points to chart a trajectory.

Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
40%
Survival probability
18% low · 62% high
1.45×/yr
Annual markup
1.90×/yr upside case
6.0 yr
Elapsed time used
14.5 yr actual, capped for stale marks
general
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
Avg between rounds
Capital velocity
14.5 yr
On record since
2011
First round
1
Rounds on file
How it compares to the market

Benchmarked against 25008 companies in Other. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 0.7× of median
This company$1.5M
Sector median$2.0M
Latest round — vs other Seed rounds in sector (real $, this stage) 0.9× of median
This company$1.5M
Sector median$1.7M
Modeled value — vs sector median (estimate, all stages) 1.6× above median
This company$28.4M
Sector median$17.7M

Raised more than 45% of sector peers (real $). Modeled value above 62% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #518 of 877.

This companyCohort peer
$10.0M$100.0M$1.0M$10.0MCapital raised (log)Watermill-MPI Partners, L.P. · Seed Raised $4.0M · modeled $74.4M (est)Right Residential, LLC Series 3 · Seed Raised $4.0M · modeled $74.4M (est)Aquantis, Inc. · Seed Raised $4.0M · modeled $74.4M (est)Yellow Line Productions, LLC · Seed Raised $4.0M · modeled $74.4M (est)ClickFuel, Inc. · Seed Raised $8.7M · modeled $74.4M (est)Right Residential, LLC Series 2 · Seed Raised $4.0M · modeled $74.4M (est)Hot Flashes, LLC · Seed Raised $4.0M · modeled $74.4M (est)Viveve, Inc. · Seed Raised $5.5M · modeled $74.4M (est)ACFP Acquisition Holding Company, LLC · Seed Raised $4.0M · modeled $74.4M (est)Tillery Venture, LLC · Seed Raised $4.0M · modeled $74.4M (est)Old Lyme Gourmet Co · Seed Raised $4.0M · modeled $74.4M (est)Insituform Technologies Inc · Seed Raised $4.0M · modeled $74.4M (est)Media Armor, Inc. (this company) Raised $1.5M · modeled $28.4M (est)Media Armor, Inc.
CompanyStageRaised · realValue · estvs peer med.
Watermill-MPI Partners, L.P.Seed$4.0M$74.4M2.21×
Right Residential, LLC Series 3Seed$4.0M$74.4M2.21×
Aquantis, Inc.Seed$4.0M$74.4M2.21×
Yellow Line Productions, LLCSeed$4.0M$74.4M2.21×
ClickFuel, Inc.Seed$8.7M$74.4M2.21×
Right Residential, LLC Series 2Seed$4.0M$74.4M2.21×
Hot Flashes, LLCSeed$4.0M$74.4M2.21×
Viveve, Inc.Seed$5.5M$74.4M2.21×
ACFP Acquisition Holding Company, LLCSeed$4.0M$74.4M2.21×
Tillery Venture, LLCSeed$4.0M$74.4M2.21×
Old Lyme Gourmet CoSeed$4.0M$74.4M2.21×
Insituform Technologies IncSeed$4.0M$74.4M2.21×
Media Armor, Inc. this companySeed$1.5M$28.4M0.85×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Seed$1.5M2011-12-19$7.7M$28.4M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Seed$1.5M2011-12-19
    • First recorded raise — entered as Seed.
Intelligence
Modeled next raise
$2.4M
Modeled next size est.range $1.6M$3.9M
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Geoff Judge7 other2011-12
Eric Brown4 other2011-12
Elizabeth Zalman1 other2011-12
Registry & provenance

Media Armor, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1513140
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
strongDM, Inc.OtherSeed$4.7M$17.2Mnetwork1 shared operator · same sector · same stage
HeavySwing Holding, LLCOtherSeed$1.5M$28.4Msame sector · same stage
Cloud Medical Imaging, Inc.OtherSeed$1.5M$28.4Msame sector · same stage
Rep The Squad, Inc.OtherSeed$1.5M$28.5Msame sector · same stage
Terra Life Sciences Inc.OtherSeed$1.5M$28.4Msame sector · same stage
So Cal PF LA Wilmington LLCOtherSeed$1.5M$28.5Msame sector · same stage
RentWiki, Inc.OtherSeed$1.5M$28.4Msame sector · same stage
ARMA Energy, Inc.OtherSeed$1.5M$28.5Msame sector · same stage
Frequently asked
How much funding has Media Armor, Inc. raised?
Media Armor, Inc. has raised approximately $1.5M in disclosed capital across 1 recorded financing round, aggregated from public filings.
What is Media Armor, Inc.'s estimated valuation?
Provath's modeled valuation for Media Armor, Inc. is approximately $28.4M (modeled range $1.4M–$223.1M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Media Armor, Inc. at?
Media Armor, Inc.'s latest modeled financing stage is Seed. Its most recent recorded round closed around Mon Dec 19.
What does Media Armor, Inc. do and where is it based?
Media Armor, Inc. operates in the Other sector, based in BOSTON.
Explore related

See where Media Armor, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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