Diligence memo · auto-generated · as of July 2, 2026
London Sock Co
London Sock Co looks under-valued against its niche peers and is active on financing cadence.
Businessfiled
London Sock Co operates in Retailing, based in LONDON.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
London Sock Co has raised $2.1M in disclosed capital across 2 recorded rounds, aggregated from public filings. Its latest round is modeled as Seed (a $1.0M–$4.0M round).
Largest single filing: $1.4M on 2023-06-20.
Most recent recorded round closed around 2026-02-07.
Valuation (modeled)modeled
Provath models London Sock Co at approximately $1.4M (range $576K–$2.4M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Under-valued. Modeled value is 0.37× the median modeled value of Seed Retailing companies in 2025–2027 (35 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Historic cadence: a new round about every 32 months.
Last raise 5 mo ago; this sector typically re-raises about every 13 months.
Raising on or ahead of the sector's normal rhythm.
The last round was 2.0× smaller than the prior — a bridge or down round.
Comparablesmixed
Capital scale ranks ahead of 55% of Retailing peers (2347 compared).
Modeled value ranks above 18% of those peers.
Closest niche peers: Apco Llc, Hollywood Glow Girl Enterprises, Inc., Fara Homidi Collection Inc., DYB & KYP, Inc., SimpliWipe LLC.
Peoplefiled
2 named people on file across officers, directors and signatories.
Risks & flagsmixed
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.