Diligence memo · auto-generated · as of July 2, 2026
Keap Co.
Keap Co. looks under-valued against its niche peers and is dormant on financing cadence.
Businessfiled
Keap Co. operates in Retailing, based in BROOKLYN.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Keap Co. has raised $536K in disclosed capital across 2 recorded rounds, aggregated from public filings. Its latest round is modeled as Pre-Seed (a round under $1.0M).
Largest single filing: $366K on 2016-01-16.
Most recent recorded round closed around 2018-07-25.
Valuation (modeled)modeled
Provath models Keap Co. at approximately $1.3M (range $102K–$15M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Under-valued. Modeled value is 0.57× the median modeled value of Pre-Seed Retailing companies in 2016–2018 (187 peers) — value vs value, same stage and era. Issuer reports $0–$1M revenue while modeled below niche peers.
Financing rhythm & timingmixed
Historic cadence: a new round about every 10 months.
Last raise 7.9 yr ago; this sector typically re-raises about every 13 months.
Silent for over 3× the sector's normal cadence.
The last round was 1.9× smaller than the prior — a bridge or down round.
Comparablesmixed
Capital scale ranks ahead of 29% of Retailing peers (2347 compared).
Modeled value ranks above 16% of those peers.
Closest niche peers: Proof Smart Food, Inc., Pixielane, Inc., Yai's Thai, LLC, Makeup America! Inc., Barefoot Beach Bums, Inc..
Peoplefiled
4 named people on file across officers, directors and signatories.
Risks & flagsmixed
Financing has been silent well beyond sector cadence — possibly defunct, acquired, or paused.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.