Companies · Media & Content

JustSpottedSummer 2008Acquired

San Francisco · CA, USA; Copenhagen, Denmark · Media & Content · founded 2012 · http://justspotted.com

Diligence memoA one-page analyst read on JustSpotted — recommendation, valuation, rhythm, risks.
Total raised · real
0
Rounds
Latest step-up
Top 79%
Sector rank · raised
Latest stage · inferred

JustSpotted: limited disclosed financing to assess.

Synthesized from the figures below est. — every claim rests on a number shown on this page.

Where it sits in Media & Content

JustSpotted is one of 1052 Media & Content companies tracked from San Francisco, CA, USA; Copenhagen, Denmark, on record since 2012. By capital raised it ranks in the long tail (ahead of 22% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

AI analyst read est. — model-extracted from this company's public description, not a verified fact. 30%

operates a technology-led product inferred from public copy

Grounded in: “You are a venture analyst

Acquired by Google in 2011

The artist-formerly-known-as Scoopler is a real-time search engine. It aggregates and organizes content being shared on the Internet as it happens, like eye-witness reports of breaking news, photos and videos from big events, and links to the hottest memes of the day. It does this by constantly indexing live updates from services including Twitter, Flickr, Digg, Delicious and more. When users search for a topic on Scoopler, they get the most relevant results, updated in real-time. Scoopler has now become JustSpotted, a celebrity-tracking tool, meant to give fans an idea of what their favorite celebrities are up to at any given moment. JustSpotted, like Scoopler, is a data-aggregator, yet JustSpotted collects from Twitter, Facebook, and Foursquare -- alongside their own data they’ll be collecting from users who actual spot celebrities in the wild. All the information we aggregate is publicly available and you can even do a search on Twitter yourself and find sightings of celebrities. We're just the first people to organize it on a map and in such a way that it's easy to consume and ENJOY.” JustSpotted is about connecting with celebs. All the sightings on our website are naturally occurring events where an everyday person bumps into a celebrity as a chance occurrence. Back in the day, when you saw a celebrity while you were out and about the first thing you would have done was phone or text a friend. In the new age of social media, the first thing you do is share it on Facebook or Twitter. This phenomena is already happening. The service, which launches the week of October 11, 2010, is the latest creation by AJ Asver, Dilan Jarawardane and Benjamin Tauber.

Artificial IntelligenceMLmedia/content
Find JustSpotted online

As reported in public records reported — not modeled.

US
Jurisdiction
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

No round amounts on record to chart.

Financing ladder & sequence gaps

No staged rounds to sequence.

Modeled valuation trajectory
Base estimate est.
Conservative case
Upside case
Modeled post-money

Round size and date are reported; the stage label is inferred from round size. Valuation is modeled from stage benchmarks. Directional, not a quoted figure.

Not enough modeled valuation points to chart a trajectory.

Financing rhythm
Avg between rounds
Capital velocity
On record since
First round
0
Rounds on file
How it compares to the market

Benchmarked against 1052 companies in Media & Content. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages)
This company
Sector median$2.2M
Modeled value — vs sector median (estimate, all stages)
This company
Sector median$16.7M

Raised more than 22% of sector peers (real $). Modeled value above 22% of peers (estimate).

Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
No rounds recorded.
Intelligence
Modeled next raise
Modeled next size est.
Last step-up
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Registry & provenance

JustSpotted is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
1:1 FilmsMedia & Contentsame sector
3umph Studios LLCMedia & ContentPre-Seed$700K$3.1Msame sector
52 Productions Inc.Media & ContentPre-Seed$435K$2.6Msame sector
Ad Astra Media, INC.Media & ContentPre-Seed$150K$567Ksame sector
Adgile Media Group Inc.Media & ContentSeries A$4.7M$969Ksame sector
Adhoc Studio, Inc.Media & ContentPre-Seed$250K$675Ksame sector
African Film ProductionsMedia & Contentsame sector
African Sun MediaMedia & Contentsame sector
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Datarank
Making sense of social data. (Acquired by SimplyMeasured.)
Media & Content69%
Popsy
AI tool that finds you leads on Reddit and sends them hyper…
AI / ML67%
Gluetrail
Create step by step articles with screenshots and videos 10x faster
Media & Content67%
Snipd67%
Credictive
Attribution metatags for online content.
66%
Typa
The content engine that wins attention and drives growth.
AI / ML66%
MixRank
Data products for sales, marketing, finance, recruiting, and more.
Media & Content66%
Whip
A social feed for interactive AI Creations
AI / ML66%
Frequently asked
What does JustSpotted do and where is it based?
JustSpotted operates in the Media & Content sector, based in San Francisco, CA, USA; Copenhagen, Denmark. Acquired by Google in 2011
Explore related

See where JustSpotted sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

Is this your company?

If you work at JustSpotted, claim this profile or suggest a correction. We aggregate from public filings, so help us keep your description, website and links accurate.

Is this your company? Update your profile or add contact details — and choose exactly who can reach you. Reviewed before anything is published.