Diligence memo · auto-generated · as of July 2, 2026
Innovation Brands Corp.
Innovation Brands Corp. looks over-valued against its niche peers and is quiet on financing cadence.
Businessfiled
Innovation Brands Corp. operates in Consumer / Retail, based in NEW YORK.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Innovation Brands Corp. has raised $26M in disclosed capital across 1 recorded round, aggregated from public filings. Its latest round is modeled as Series B (a $15M–$40M round).
Largest single filing: $26M on 2024-03-06.
Most recent recorded round closed around 2024-03-06.
Valuation (modeled)modeled
Provath models Innovation Brands Corp. at approximately $107M (range $58M–$204M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Over-valued. Modeled value is 1.84× the median modeled value of Series B Consumer / Retail companies in 2022–2024 (9 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Last raise 2.3 yr ago; this sector typically re-raises about every 15 months.
Slightly overdue versus sector cadence.
Comparablesmixed
Capital scale ranks ahead of 97% of Consumer / Retail peers (1161 compared).
Modeled value ranks above 98% of those peers.
Closest niche peers: Utz Brands, Inc., Ljulja Beauty Inc., Future Proof Brands LLC, Kosas Cosmetics, LLC, Scent Beauty, Inc..
Peoplefiled
2 named people on file across officers, directors and signatories.
Risks & flagsmixed
Modeled above niche peers — valuation risk on entry.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.