Diligence memo · auto-generated · as of July 2, 2026
Hue Beauty, Inc.
Hue Beauty, Inc. looks under-valued against its niche peers and is quiet on financing cadence.
Businessfiled
Hue Beauty, Inc. operates in Consumer / Retail, based in BOSTON.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Hue Beauty, Inc. has raised $5.7M in disclosed capital across 2 recorded rounds, aggregated from public filings. Its latest round is modeled as Series A (a $4.0M–$15M round).
Largest single filing: $4.5M on 2024-04-09.
Most recent recorded round closed around 2024-04-09.
Valuation (modeled)modeled
Provath models Hue Beauty, Inc. at approximately $14M (range $5.5M–$31M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Under-valued. Modeled value is 0.60× the median modeled value of Series A Consumer / Retail companies in 2022–2024 (26 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Historic cadence: a new round about every 24 months.
Last raise 2.2 yr ago; this sector typically re-raises about every 15 months.
Slightly overdue versus sector cadence.
The last round stepped up 3.6× from the prior — scaling.
Comparablesmixed
Capital scale ranks ahead of 91% of Consumer / Retail peers (1161 compared).
Modeled value ranks above 91% of those peers.
Closest niche peers: Fleek Commerce Inc., Appriss Retail Holding Co L.P., Rally Commerce Inc., Pear Commerce, Inc., Blistering Brands, LLC.
Peoplefiled
3 named people on file across officers, directors and signatories.
Risks & flagsmixed
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.