Diligence memo · auto-generated · as of July 2, 2026
Hoods
Hoods looks under-valued against its niche peers and is dormant on financing cadence.
Businessfiled
Hoods operates in Ecommerce / Retail, based in Africa. Egyptian startup Hoods, a live e-commerce platform, has raised a round of funding from valU, a subsidiary of Egypt-based investment bank EFG-Hermes.
Sub-sector tags: ecommerce/retail.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
Hoods has raised $350K in disclosed capital across 1 recorded round, aggregated from public filings. Its latest round is modeled as Pre-Seed (a round under $1.0M).
Largest single filing: $350K on 2022-11-07.
Most recent recorded round closed around 2022-11-07.
Valuation (modeled)modeled
Provath models Hoods at approximately $1.4M (range $210K–$8.0M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Under-valued. Modeled value is 0.46× the median modeled value of Pre-Seed Ecommerce / Retail companies in 2022–2024 (6 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Last raise 3.6 yr ago; this sector typically re-raises about every 12 months.
Only one round on record and long silent — often defunct, acquired, or gone quiet.
Comparablesmixed
Capital scale ranks ahead of 60% of Ecommerce / Retail peers (123 compared).
Modeled value ranks above 59% of those peers.
Closest niche peers: Mazaya, Gahez, Elloe, Drest, Bosso.
Risks & flagsmixed
Financing has been silent well beyond sector cadence — possibly defunct, acquired, or paused.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.