Companies · Other Technology

Fliptrack Inc

Redwood City · Other Technology

Diligence memoA one-page analyst read on Fliptrack Inc — recommendation, valuation, rhythm, risks.
$11.1M
Total raised · real
4
Rounds
0.1×
Latest step-up
Top 26%
Sector rank · raised
Series A
Latest stage · inferred · Wed Oct 20 2010 00:00:00 GMT+0000 (Coordinated Universal Time)

Fliptrack Inc looks under-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the technology sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.04× the median modeled value of Series A Other Technology companies in 2010–2012 (618 peers) — value vs value, same stage and era.
Dormant
  • Last raise 15.7 yr ago; this sector typically re-raises about every 13 months.
  • Silent for over 3× the sector's normal cadence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other Technology

Fliptrack Inc is one of 21292 Other Technology companies tracked from Redwood City. By capital raised it ranks in the upper tier (ahead of 75% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$125M$250M$375M$500MPre-Seed · 2009-12-23 Raised $1.0M (real) Modeled valuation $42M (est)$1.0M$42MPre-Seed2009Series A · 2010-04-14 Raised $7.5M (real) Modeled valuation $208M (est)$7.5M$208MSeries A2010Seed · 2010-04-14 Raised $2.4M (real) Modeled valuation $81M (est)$2.4M$81MSeed2010Series A · 2010-10-20 Raised $250K (real) Modeled valuation $6.9M (est)$250K$6.9MSeries A2010+$7.5M+$2.4M+$250KCumulative $11M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$1.0M · 2009
Series A$7.5M · 2010no Seed on file
Bridge · Series A-stage$2.4M · 2010smaller follow-on
Series A extension$250K · 2010

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$6.9M
Base estimate est.
$334K
Conservative case
$37.7M
Upside case
$1.1M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Aa $4.0M–$15M round). Valuation is modeled from stage benchmarks scaled by the technology sector profile. Directional, not a quoted figure.

Pre-Seed · modeled $42.4M · 2009-12-232009Series A · modeled $207.7M · 2010-04-14Seed · modeled $81.0M · 2010-04-14Series A · modeled $6.9M · 2010-10-202010
Model inputs · modeled:benchmark-stage-stepup-v1
22%
Dilution assumption
Implied ownership sold in the financing.
54%
Survival probability
29% low · 74% high
1.50×/yr
Annual markup
1.89×/yr upside case
6.0 yr
Elapsed time used
15.7 yr actual, capped for stale marks
technology
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
3 mo
Avg between rounds
$13.5M/yr
Capital velocity
16.5 yr
On record since
2009
First round
4
Rounds on file
How it compares to the market

Benchmarked against 21292 companies in Other Technology. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 3.5× above median
This company$11.1M
Sector median$3.2M
Latest round — vs other Series A rounds in sector (real $, this stage) 0.0× of median
This company$250K
Sector median$5.8M
Modeled value — vs sector median (estimate, all stages) 0.2× of median
This company$6.9M
Sector median$37.3M

Raised more than 75% of sector peers (real $). Modeled value above 18% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series A) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #608 of 618.

This companyCohort peer
$1.0M$10.0M$100.0M$1.0B$10.0M$100.0MCapital raised (log)G5 Search Marketing, Inc. · Series A Raised $15.0M · modeled $416.1M (est)Infineta Systems, Inc. · Series A Raised $15.0M · modeled $416.1M (est)Solera Networks Inc · Series A Raised $22.0M · modeled $416.1M (est)Synos Technology, Inc. · Series A Raised $25.0M · modeled $416.1M (est)CouchSurfing International, Inc. · Series A Raised $15.0M · modeled $416.1M (est)Admeld Inc · Series A Raised $21.0M · modeled $416.1M (est)Conviva Inc · Series A Raised $15.0M · modeled $416.1M (est)Imation Corp · Series A Raised $14.9M · modeled $414.4M (est)Idle Games, Inc. · Series A Raised $33.6M · modeled $414.0M (est)Mozido Invesco, LLC · Series A Raised $23.4M · modeled $408.6M (est)Bitly, Inc. · Series A Raised $27.2M · modeled $406.2M (est)DisplayLink Corp. · Series A Raised $30.5M · modeled $402.8M (est)Fliptrack Inc (this company) Raised $11.1M · modeled $6.9M (est)Fliptrack Inc
CompanyStageRaised · realValue · estvs peer med.
G5 Search Marketing, Inc.Series A$15.0M$416.1M2.67×
Infineta Systems, Inc.Series A$15.0M$416.1M2.67×
Solera Networks IncSeries A$22.0M$416.1M2.67×
Synos Technology, Inc.Series A$25.0M$416.1M2.67×
CouchSurfing International, Inc.Series A$15.0M$416.1M2.67×
Admeld IncSeries A$21.0M$416.1M2.67×
Conviva IncSeries A$15.0M$416.1M2.67×
Imation CorpSeries A$14.9M$414.4M2.65×
Idle Games, Inc.Series A$33.6M$414.0M2.65×
Mozido Invesco, LLCSeries A$23.4M$408.6M2.62×
Bitly, Inc.Series A$27.2M$406.2M2.60×
DisplayLink Corp.Series A$30.5M$402.8M2.58×
Fliptrack Inc this companySeries A$11.1M$6.9M0.04×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$1.0M2009-12-23$5.6M$42.4M90%
Series A$7.5M2010-04-14$34.0M$207.7M90%
Seed$2.4M2010-04-14$11.9M$81.0M90%
Series A$250K2010-10-20$1.1M$6.9M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$1.0M2009-12-23
    • First recorded raise — entered as Pre-Seed.
  2. Series A$7.5M2010-04-14
    • Came back fast: 4 mo vs the ~13 mo sector norm.
    • Round 7.5× larger than the prior — scaling up.
  3. Seed$2.4M2010-04-14
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 3.1× smaller than the prior — bridge or down round.
  4. Series A$250K2010-10-20
    • Came back fast: 6 mo vs the ~13 mo sector norm.
    • Round 9.5× smaller than the prior — bridge or down round.
Intelligence
2011 ~Q1
Modeled next raise · ~3mo cadence
$250K
Modeled next size est.range $250K$400K
0.1×
Last step-up
$13.5M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
JON FEIBER4 other2009-12
Andre De Baubigny1 other2010-10
William Davidow1 other2009-12
Andre De Babuigny2009-12
Andre H. De Baubigny2010-04
Stewart Putney2009-12
Todd Colletti2009-12
Registry & provenance

Fliptrack Inc is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1433720
SEC CIK
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Datalign Advisory, IncOther TechnologySeries A$11.0M$6.9Msame sector · same stage
Authmind, Inc.Other TechnologySeries A$11.6M$7.1Msame sector · same stage
Stationwise, Inc.Other TechnologySeries A$11.8M$6.4Msame sector · same stage
Calabrio Parent, LpOther TechnologySeries A$12.0M$6.5Msame sector · same stage
D. Tools Inc.Other TechnologySeries A$12.0M$7.4Msame sector · same stage
MedZero, Inc.Other TechnologySeries A$10.2M$7.3Msame sector · same stage
MerchantIQ Inc.Other TechnologySeries A$10.1M$7.2Msame sector · same stage
Scentair Technologies IncOther TechnologySeries A$12.5M$6.9Msame sector · same stage
Frequently asked
How much funding has Fliptrack Inc raised?
Fliptrack Inc has raised approximately $11.1M in disclosed capital across 4 recorded financing rounds, aggregated from public filings.
What is Fliptrack Inc's estimated valuation?
Provath's modeled valuation for Fliptrack Inc is approximately $6.9M (modeled range $334K–$37.7M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Fliptrack Inc at?
Fliptrack Inc's latest modeled financing stage is Series A. Its most recent recorded round closed around Wed Oct 20.
What does Fliptrack Inc do and where is it based?
Fliptrack Inc operates in the Other Technology sector, based in Redwood City.
Explore related

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