Companies · Retailing

Flag & Anthem Llc

NEW YORK · Retailing

Diligence memoA one-page analyst read on Flag & Anthem Llc — recommendation, valuation, rhythm, risks.
$10.4M
Total raised · real
6
Rounds
0.3×
Latest step-up
Top 20%
Sector rank · raised
Seed
Latest stage · inferred · Wed Aug 26 2020 00:00:00 GMT+0000 (Coordinated Universal Time)

Flag & Anthem Llc looks under-valued against its niche peers and is dormant on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the retail sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.32× the median modeled value of Seed Retailing companies in 2019–2021 (111 peers) — value vs value, same stage and era.
Dormant
  • Last raise 5.8 yr ago; this sector typically re-raises about every 13 months.
  • Silent for over 3× the sector's normal cadence.

Procedural diagnosis est. — rule-based common-sense checks over the filing pattern, issuer name, activity cadence, and surfaced operating evidence.

Issuer-vehicle patternmedium confidence

Flag & Anthem Llc behaves more like a recurring private-offering issuer than a conventional venture-backed operating company.

Issuer structure
Company-like
No recurring-offering pattern strong enough to override normal financing interpretation.
Lifecycle
9.8 yr record
Peak capital year was 2016 with $9.8M across 5 filings.
Market position
ahead of 81% of Retailing peers
Capital scale is ahead of 81% of Retailing peers; modeled value is above 39% of peers by modeled value. Large capital with mid-pack modeled value can signal an issuer/program profile rather than operating-company growth.
Valuation reliability
Normal applicability
Stage/dilution valuation models are weakest when the issuer is broad-sector, recurring, or vehicle-like.
Operating evidence
Sparse
No clear CEO/founder/principal role is surfaced, so operating-company confidence is lower.
Data quality
Needs review
Row-level filing totals differ from canonical totals, so amendment/superseded filtering should be checked.
What triggered this
  • Legal name looks like an issuer vehicle rather than a product company.
  • No clearly named CEO/founder/principal role in the public records surfaced here.
  • No verified homepage on the profile yet.
  • Capital program peaked in 2016: $9.8M across 5 filings.
  • Largest single filing was $3.5M on 2016-09-26.
  • Filing rows sum to $16.6M, while canonical raised total is $10.4M; likely amendments/superseded rows are mixed into the detail view.
How to read the page
  • Read this less like a startup funding journey and more like a capital-raising program.
  • Stage-based valuation and peer labels have lower applicability for this pattern.
  • The more important signal is lifecycle: repeated filings ended years ago, so current activity needs outside confirmation.
  • Canonical filtering should be tightened before using row-level totals for diligence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Retailing

Flag & Anthem Llc is one of 2347 Retailing companies tracked from NEW YORK. By capital raised it ranks in the upper tier (ahead of 81% of sector peers), and in the long tail by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
5
Investors (latest)
2015
Year incorporated
2020-08-26
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MPre-Seed · 2016-09-26 Raised $773K (real) Modeled valuation $6.1M (est)Pre-Seed2016Pre-Seed · 2016-09-26 Raised $153K (real) Modeled valuation $1.2M (est)Pre-Seed2016Seed · 2016-09-26 Raised $2.9M (real) Modeled valuation $18M (est)Seed2016Seed · 2016-09-26 Raised $2.4M (real) Modeled valuation $15M (est)Seed2016Seed · 2016-09-26 Raised $3.5M (real) Modeled valuation $22M (est)Seed2016Seed · 2017-12-16 Raised $2.6M (real) Modeled valuation $16M (est)Seed2017Seed · 2017-12-26 Raised $850K (real) Modeled valuation $5.4M (est)Seed2017Seed · 2019-08-12 Raised $700K (real) Modeled valuation $4.4M (est)Seed2019Seed · 2019-09-30 Raised $2.2M (real) Modeled valuation $14M (est)Seed2019Seed · 2020-08-26 Raised $550K (real) Modeled valuation $3.4M (est)Seed2020+$153K+$2.9M+$2.4M+$3.5M+$2.6M+$850K+$700K+$2.2M+$550KCumulative $17M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$773K · 2016
Pre-Seed extension$153K · 2016
Seed$2.9M · 2016
Seed extension$2.4M · 2016
Seed extension$3.5M · 2016
Seed extension$2.6M · 2017
Seed extension$850K · 2017
Seed extension$700K · 2019
Seed extension$2.2M · 2019
Seed extension$550K · 2020

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$3.4M
Base estimate est.
$446K
Conservative case
$25.3M
Upside case
$2.8M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Seeda $1.0M–$4.0M round). Valuation is modeled from stage benchmarks scaled by the retail sector profile. Directional, not a quoted figure.

Pre-Seed · modeled $6.1M · 2016-09-262016Pre-Seed · modeled $1.2M · 2016-09-26Seed · modeled $18.3M · 2016-09-26Seed · modeled $15.4M · 2016-09-26Seed · modeled $22.1M · 2016-09-26Seed · modeled $16.3M · 2017-12-16Seed · modeled $5.4M · 2017-12-26Seed · modeled $4.4M · 2019-08-12Seed · modeled $13.8M · 2019-09-30Seed · modeled $3.4M · 2020-08-262020
Model inputs · modeled:benchmark-stage-stepup-v1
20%
Dilution assumption
Implied ownership sold in the financing.
36%
Survival probability
16% low · 56% high
1.23×/yr
Annual markup
1.61×/yr upside case
5.8 yr
Elapsed time used
5.8 yr actual, capped for stale marks
retail
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
5 mo
Avg between rounds
$2.6M/yr
Capital velocity
9.8 yr
On record since
2016
First round
10
Rounds on file
How it compares to the market

Benchmarked against 2347 companies in Retailing. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 6.6× above median
This company$10.4M
Sector median$1.6M
Latest round — vs other Seed rounds in sector (real $, this stage) 0.3× of median
This company$550K
Sector median$1.7M
Modeled value — vs sector median (estimate, all stages) 0.6× of median
This company$3.4M
Sector median$5.8M

Raised more than 81% of sector peers (real $). Modeled value above 39% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Seed) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #100 of 111.

This companyCohort peer
$1.0M$10.0M$100.0M$1.0M$10.0M$100.0MCapital raised (log)11 Point Capital Management LLC · Seed Raised $4.0M · modeled $25.2M (est)CityEast Markets Inc. ( A California Corporation) · Seed Raised $6.8M · modeled $23.7M (est)Reebonz Holding Ltd · Seed Raised $3.5M · modeled $22.2M (est)Olive & June, LLC · Seed Raised $7.5M · modeled $22.1M (est)Wondercide LLC · Seed Raised $3.5M · modeled $21.9M (est)Frey Brothers, Inc. · Seed Raised $3.7M · modeled $21.7M (est)Brandblack, Inc. · Seed Raised $3.3M · modeled $20.7M (est)Cultivate Holdings, Llc · Seed Raised $3.3M · modeled $20.5M (est)Les Lunes, Inc. · Seed Raised $4.6M · modeled $19.6M (est)KRD Growers, LLC · Seed Raised $3.0M · modeled $19.1M (est)Q 51 Holdings, LLC · Seed Raised $3.0M · modeled $19.1M (est)Copper Inc. · Seed Raised $3.5M · modeled $19.0M (est)Flag & Anthem Llc (this company) Raised $10.4M · modeled $3.4M (est)Flag & Anthem Llc
CompanyStageRaised · realValue · estvs peer med.
11 Point Capital Management LLCSeed$4.0M$25.2M2.37×
CityEast Markets Inc. ( A California Corporation)Seed$6.8M$23.7M2.22×
Reebonz Holding LtdSeed$3.5M$22.2M2.09×
Olive & June, LLCSeed$7.5M$22.1M2.07×
Wondercide LLCSeed$3.5M$21.9M2.06×
Frey Brothers, Inc.Seed$3.7M$21.7M2.04×
Brandblack, Inc.Seed$3.3M$20.7M1.94×
Cultivate Holdings, LlcSeed$3.3M$20.5M1.92×
Les Lunes, Inc.Seed$4.6M$19.6M1.84×
KRD Growers, LLCSeed$3.0M$19.1M1.79×
Q 51 Holdings, LLCSeed$3.0M$19.1M1.79×
Copper Inc.Seed$3.5M$19.0M1.78×
Flag & Anthem Llc this companySeed$10.4M$3.4M0.32×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$773K2016-09-26$4.3M$6.1M90%
Pre-Seed$153K2016-09-26$851K$1.2M90%
Seed$2.9M2016-09-26$14.5M$18.3M90%
Seed$2.4M2016-09-26$12.2M$15.4M90%
Seed$3.5M2016-09-26$17.5M$22.1M90%
Seed$2.6M2017-12-16$12.9M$16.3M90%
Seed$850K2017-12-26$4.3M$5.4M90%
Seed$700K2019-08-12$3.5M$4.4M90%
Seed$2.2M2019-09-30$10.9M$13.8M90%
Seed$550K2020-08-26$2.8M$3.4M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$773K2016-09-26
    • First recorded raise — entered as Pre-Seed.
    • 19 investors on this round.
  2. Pre-Seed$153K2016-09-26
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 5.0× smaller than the prior — bridge or down round.
    • 1 investor on this round.
  3. Seed$2.9M2016-09-26
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 19.0× larger than the prior — scaling up.
    • 18 investors on this round.
  4. Seed$2.4M2016-09-26
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round roughly the size of the prior one.
    • 16 investors on this round.
  5. Seed$3.5M2016-09-26
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 1.4× larger than the prior — scaling up.
    • 21 investors on this round.
  6. Seed$2.6M2017-12-16
    • Raised 15 mo later, in step with the ~13 mo sector norm.
    • Round 1.4× smaller than the prior — bridge or down round.
    • 21 investors on this round.
  7. Seed$850K2017-12-26
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round 3.0× smaller than the prior — bridge or down round.
    • 9 investors on this round.
  8. Seed$700K2019-08-12
    • Raised 20 mo later, in step with the ~13 mo sector norm.
    • Round roughly the size of the prior one.
    • 1 investor on this round.
  9. Seed$2.2M2019-09-30
    • Came back fast: 2 mo vs the ~13 mo sector norm.
    • Round 3.1× larger than the prior — scaling up.
    • 11 investors on this round.
  10. Seed$550K2020-08-26
    • Raised 11 mo later, in step with the ~13 mo sector norm.
    • Round 4.0× smaller than the prior — bridge or down round.
    • 5 investors on this round.
Intelligence
2021 ~Q1
Modeled next raise · ~5mo cadence
$550K
Modeled next size est.range $550K$880K
0.3×
Last step-up
$2.6M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Eric Friddell2 other2017-12
Azod Mohit2016-09
Brad Gartman2016-09
Registry & provenance

Flag & Anthem Llc is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1656273
SEC CIK
2015
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

CompanySectorStageRaised · realValue · estWhy similar
Need Supply CoRetailingSeed$10.0M$2.5Msame sector · same stage
Funny Water, IncRetailingSeed$10.0M$3.4Msame sector · same stage
Wordlock IncRetailingSeed$6.0M$3.3Msame sector · same stage
Bill The Butcher, Inc.RetailingSeed$5.9M$2.3Msame sector · same stage
Judy Prep Inc.RetailingSeed$5.9M$2.7Msame sector · same stage
Cloud Water Filter, LLCRetailingSeed$5.6M$2.4Msame sector · same stage
Something Borrowed Blooms, Inc.RetailingSeed$5.3M$4.4Msame sector · same stage
Neu Industries, Inc.RetailingSeed$5.1M$3.2Msame sector · same stage
Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Anthem One Holdings LLCOtherSeries B$287.3M81%
Sum LlcRetailingPre-Seed$686K80%
H&S Anthem, LLCOtherPre-Seed$15.0M80%
Anthem Holdings CoOther TechnologySeed$44.6M79%
OurLegacy LLCRetailingPre-Seed$2.1M79%
Playground Furnishings Inc.RetailingPre-Seed$1.4M79%
Mosaic Distributors, LLCRetailingSeed$1.8M79%
Banner Season Marketing, LLCRetailingPre-Seed$1.2M78%
Frequently asked
How much funding has Flag & Anthem Llc raised?
Flag & Anthem Llc has raised approximately $10.4M in disclosed capital across 6 recorded financing rounds, aggregated from public filings.
What is Flag & Anthem Llc's estimated valuation?
Provath's modeled valuation for Flag & Anthem Llc is approximately $3.4M (modeled range $446K–$25.3M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Flag & Anthem Llc at?
Flag & Anthem Llc's latest modeled financing stage is Seed. Its most recent recorded round closed around Wed Aug 26.
What does Flag & Anthem Llc do and where is it based?
Flag & Anthem Llc operates in the Retailing sector, based in NEW YORK.
Explore related

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