Diligence memo · auto-generated · as of July 2, 2026
FL101, Inc.
FL101, Inc. looks over-valued against its niche peers and is quiet on financing cadence.
Businessfiled
FL101, Inc. operates in Retailing, based in Austin.
No verified homepage on file yet — operating evidence is limited to the public record.
Capital & rounds (filed)filed
FL101, Inc. has raised $42M in disclosed capital across 5 recorded rounds, aggregated from public filings. Its latest round is modeled as Series B (a $15M–$40M round).
Largest single filing: $26M on 2025-01-13.
Most recent recorded round closed around 2025-01-13.
Valuation (modeled)modeled
Provath models FL101, Inc. at approximately $101M (range $59M–$162M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Over-valued. Modeled value is 1.56× the median modeled value of Series B Retailing companies in 2025–2027 (10 peers) — value vs value, same stage and era.
Financing rhythm & timingmixed
Historic cadence: a new round about every 11 months.
Last raise 18 mo ago; this sector typically re-raises about every 13 months.
Slightly overdue versus sector cadence.
The last round stepped up 4.3× from the prior — scaling.
Comparablesmixed
Capital scale ranks ahead of 93% of Retailing peers (2347 compared).
Modeled value ranks above 92% of those peers.
Closest niche peers: Underoutfit, Inc., Staud, Inc., Malbon Golf, Inc., Ernesta Home, Inc., Instant Hydration Inc..
Peoplefiled
5 named people on file across officers, directors and signatories.
Risks & flagsmixed
Modeled above niche peers — valuation risk on entry.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.