Companies · Data / Analytics
NEW YORK · NY, USA · Data / Analytics · refined from filed group “Other Technology” · founded 2012 · http://custora.com
Diligence memoA one-page analyst read on Custora, Inc. — recommendation, valuation, rhythm, risks.→Custora, Inc. has raised $11M over 1 round; too few niche peers to rank its valuation yet.
Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the data/analytics sector profile.
Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.
No named principal in this company's public records yet — see all operators below.
Explore how these operators interlock with other companies in the operator network.
Custora, Inc. is one of 41 Data / Analytics companies tracked from NEW YORK, NY, USA, on record since 2012. By capital raised it ranks among the largest (ahead of 93% of sector peers), and among the largest by modeled valuation est..
Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.
AI analyst read est. — model-extracted from this company's public description, not a verified fact. 30%
operates a technology-led product inferred from public copy
Grounded in: “You are a venture analyst”
Custora is a predictive analytics platform for e-commerce marketing…
Custora is an advanced segmentation platform designed to help online retailers better understand and market to their customers. We’re on a mission to remove the “mass” from marketing with software tools that focus on customers as individuals with unique needs and interests. Our software employs the state-of-the-art in customer analytics methodologies and integrates directly with marketing tools (ESPs, display, Facebook Custom Audiences, Google Customer Match) to help marketers deliver more relevant, meaningful communications. We’re excited to work with some of the leading retail innovators including Teleflora, Bonobos, 7 for All Mankind, and many more retailers spread throughout the world. Our offices are located in the Flatiron district of Manhattan. We work hard, work together, and care deeply about building a meaningful business, collaborative team, and exceptional culture that we’re proud to be a part of. And yes, we're hiring. Check out https://www.custora.com/careers for details.
As reported in public records reported — not modeled.
Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.
The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.
Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 33%.
Round size and date are reported; the stage label is inferred from round size (latest is Series A — a $4.0M–$15M round). Valuation is modeled from stage benchmarks scaled by the data/analytics sector profile. Directional, not a quoted figure.
Benchmarked against 41 companies in Data / Analytics. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.
Raised more than 93% of sector peers (real $). Modeled value above 93% of peers (estimate).
Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.
| Stage | Amount · real | Announced | Post-money · est | Value · est | Conf. |
|---|---|---|---|---|---|
| Series A | $7.5M | 2015-02-19 | $34.3M | $223.2M | 85% |
| Series A | $10.7M | 2015-02-19 | $48.6M | $316.3M | 90% |
Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.
Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.
Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.
| Person | Role | Also runs | Tied since |
|---|---|---|---|
| Ashu Garg | — | 11 other | 2015-02 |
| Bo Peabody | — | 5 other | 2015-02 |
| Tom Ebling | — | 1 other | 2015-02 |
| Corey Pierson | — | — | 2015-02 |
| Jonathan Pospischil | — | — | 2015-02 |
Custora, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.
Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.
| Company | Sector | Stage | Raised · real | Value · est | Why similar |
|---|---|---|---|---|---|
| Conviva Inc | Other Technology | Series A | $15.0M | $416.1M | network1 shared operator · same stage |
| Docket Inc. | AI / ML | Series A | $5.3M | $45.7M | network1 shared operator · same stage |
| Instaworks, Inc. | Other Technology | Series A | $5.0M | $138.7M | network1 shared operator · same stage |
| SimpleReach, Inc. | Other Technology | Series A | $27.7M | $111.0M | network1 shared operator · same stage |
| Aggregate Knowledge Inc | Computers | Series A | $46.1M | $378.4M | network1 shared operator · same stage |
| Babble Media Inc | Other | Seed | $6.2M | $55.8M | network1 shared operator |
| Artie, Inc. | Data / Analytics | Series B | $36.0M | $742.7M | same sector |
| Parent Media Group Inc | Other Technology | Seed | $5.7M | $93.7M | network1 shared operator |
Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.
| Company | Sector | Stage | Value · est | Match |
|---|---|---|---|---|
| Store Research Inc. | Consumer / Retail | Pre-Seed | $1.6M | 74% |
| ZeroStorefront #1 Data platform for restaurants. Acquired by Thanx | Food & Beverage | — | — | 74% |
| Prayas Analytics A/B testing for brick-and-mortar stores. | Ecommerce / Retail | — | — | 74% |
| Vendora All-in-One Software for the $1T Grocery Industry | Fintech | — | — | 74% |
| matagora Empowering local retailers with tech that works for them. | Ecommerce / Retail | — | — | 73% |
| Compra Rápida One-click checkout and AI sales assistant for LatAm. | Fintech | — | — | 73% |
| Customer Analytics Technologies Inc. | Software / Tech | Series A | $226.4M | 72% |
| Avametric Simulate clothes on your body. | Ecommerce / Retail | — | — | 72% |
See where Custora, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.
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