Diligence memo · auto-generated · as of July 2, 2026
Clay, Inc.
Clay, Inc. looks fair against its niche peers and is at-risk on financing cadence.
Businessfiled
Clay, Inc. operates in SaaS / Software, based in SAN FRANCISCO. Figma for 3D design
Sub-sector tags: SaaS, Productivity, Collaboration, Design Tools.
Capital & rounds (filed)filed
Clay, Inc. has raised $4.1M in disclosed capital across 3 recorded rounds, aggregated from public filings. Its latest round is modeled as Seed (a $1.0M–$4.0M round).
Largest single filing: $3.1M on 2021-05-10.
Most recent recorded round closed around 2021-05-10.
Valuation (modeled)modeled
Provath models Clay, Inc. at approximately $79M (range $2.8M–$494M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.
Read: Fair. Modeled value is 1.17× the median modeled value of Seed SaaS / Software companies in 2019–2021 (8 peers) — value vs value, same stage and era. Within the normal band (117% of peer median) for its niche.
Financing rhythm & timingmixed
Last raise 5.1 yr ago; this sector typically re-raises about every 22 months.
Past due for a raise versus sector cadence — watch for distress or a bridge.
The last round stepped up 3.8× from the prior — scaling.
Comparablesmixed
Capital scale ranks ahead of 91% of SaaS / Software peers (381 compared).
Modeled value ranks above 93% of those peers.
Closest niche peers: Kaya Holdings, Inc., Laudable, Inc., SaaS Alerts, Inc., Hive Holdings, Inc., June Inc..
Peoplefiled
3 named people on file across officers, directors and signatories.
Risks & flagsmixed
Overdue for a raise versus sector norm — distress or bridge risk.
No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.