Companies · Other Technology

Automaton, Inc.

NEW YORK · Other Technology

Diligence memoA one-page analyst read on Automaton, Inc. — recommendation, valuation, rhythm, risks.
$93.7M
Total raised · real
10
Rounds
1.3×
Latest step-up
Top 5%
Sector rank · raised
Series B
Latest stage · inferred · Thu Jul 11 2024 00:00:00 GMT+0000 (Coordinated Universal Time)

Automaton, Inc. looks fair against its niche peers and is quiet on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page. Valuation uses the technology sector profile.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Fair
  • Modeled value is 0.68× the median modeled value of Series B Other Technology companies in 2022–2024 (514 peers) — value vs value, same stage and era.
  • Within the normal band (68% of peer median) for its niche.
Quiet
  • Last raise 24 mo ago; this sector typically re-raises about every 13 months.
  • Slightly overdue versus sector cadence.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other Technology

Automaton, Inc. is one of 21292 Other Technology companies tracked from NEW YORK. By capital raised it ranks among the largest (ahead of 96% of sector peers), and in the upper tier by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
3
Investors (latest)
2024-07-11
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$125M$250M$375M$500MPre-Seed · 2016-05-05 Raised $967K (real) Modeled valuation $41M (est)Pre-Seed2016Seed · 2017-01-09 Raised $3.6M (real) Modeled valuation $122M (est)Seed2017Seed · 2018-01-10 Raised $800K (real) Modeled valuation $27M (est)Seed2018Seed · 2018-03-01 Raised $600K (real) Modeled valuation $20M (est)Seed2018Series A · 2018-11-08 Raised $8.3M (real) Modeled valuation $229M (est)Series A2018Series A · 2020-10-22 Raised $1.4M (real) Modeled valuation $33M (est)Series A2020Series A · 2021-05-26 Raised $15M (real) Modeled valuation $288M (est)Series A2021Series B · 2022-06-21 Raised $28M (real) Modeled valuation $433M (est)Series B2022Series B · 2023-11-30 Raised $15M (real) Modeled valuation $138M (est)Series B2023Series B · 2024-07-11 Raised $20M (real) Modeled valuation $146M (est)Series B2024+$3.6M+$800K+$600K+$8.3M+$1.4M+$15M+$28M+$15M+$20MCumulative $94M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Pre-Seed$967K · 2016
Seed$3.6M · 2017
Seed extension$800K · 2018
Seed extension$600K · 2018
Series A$8.3M · 2018
Series A extension$1.4M · 2020
Series A extension$14.9M · 2021
Series B$28.5M · 2022
Series B extension$15.0M · 2023
Series B extension$19.7M · 2024

Stages are modeled from round size (public records carry no series label). Ladder is contiguous — every modeled rung has a record.

Modeled valuation trajectory
$145.8M
Base estimate est.
$48.3M
Conservative case
$259.4M
Upside case
$109.4M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Ba $15M–$40M round). Valuation is modeled from stage benchmarks scaled by the technology sector profile. Directional, not a quoted figure.

Pre-Seed · modeled $41.0M · 2016-05-052016Seed · modeled $122.0M · 2017-01-09Seed · modeled $27.3M · 2018-01-10Seed · modeled $20.4M · 2018-03-01Series A · modeled $228.9M · 2018-11-08Series A · modeled $33.3M · 2020-10-22Series A · modeled $287.9M · 2021-05-26Series B · modeled $433.4M · 2022-06-21Series B · modeled $137.7M · 2023-11-30Series B · modeled $145.8M · 2024-07-112024
Model inputs · modeled:benchmark-stage-stepup-v1
18%
Dilution assumption
Implied ownership sold in the financing.
67%
Survival probability
44% low · 81% high
1.42×/yr
Annual markup
1.72×/yr upside case
2.0 yr
Elapsed time used
2.0 yr actual, capped for stale marks
technology
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
11 mo
Avg between rounds
$11.4M/yr
Capital velocity
10.2 yr
On record since
2016
First round
10
Rounds on file
How it compares to the market

Benchmarked against 21292 companies in Other Technology. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 29× above median
This company$93.7M
Sector median$3.2M
Latest round — vs other Series B rounds in sector (real $, this stage) 1.0× above median
This company$19.7M
Sector median$19.2M
Modeled value — vs sector median (estimate, all stages) 3.9× above median
This company$145.8M
Sector median$37.3M

Raised more than 96% of sector peers (real $). Modeled value above 79% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series B) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #362 of 514.

This companyCohort peer
$100.0M$1.0B$10.0M$100.0M$1.0BCapital raised (log)Contabilizei Co · Series B Raised $66.4M · modeled $707.8M (est)Skan, Inc. · Series B Raised $39.3M · modeled $684.7M (est)Design Barn Inc. · Series B Raised $37.0M · modeled $662.7M (est)SKAEL, Inc. · Series B Raised $37.9M · modeled $658.4M (est)Maze.Design, Inc. · Series B Raised $57.0M · modeled $649.8M (est)Infinity Stones Inc. · Series B Raised $78.9M · modeled $648.5M (est)GridX, Inc. · Series B Raised $54.7M · modeled $623.3M (est)Convictional, Inc. · Series B Raised $43.4M · modeled $608.7M (est)SourceDay, Inc. · Series B Raised $58.0M · modeled $599.3M (est)Xatabase, Inc. · Series B Raised $35.0M · modeled $596.0M (est)Concord SCC Ltd · Series B Raised $39.8M · modeled $585.1M (est)sovrn Holdings, Inc. · Series B Raised $80.4M · modeled $559.5M (est)Automaton, Inc. (this company) Raised $93.7M · modeled $145.8M (est)Automaton, Inc.
CompanyStageRaised · realValue · estvs peer med.
Contabilizei CoSeries B$66.4M$707.8M3.30×
Skan, Inc.Series B$39.3M$684.7M3.19×
Design Barn Inc.Series B$37.0M$662.7M3.09×
SKAEL, Inc.Series B$37.9M$658.4M3.07×
Maze.Design, Inc.Series B$57.0M$649.8M3.03×
Infinity Stones Inc.Series B$78.9M$648.5M3.02×
GridX, Inc.Series B$54.7M$623.3M2.90×
Convictional, Inc.Series B$43.4M$608.7M2.84×
SourceDay, Inc.Series B$58.0M$599.3M2.79×
Xatabase, Inc.Series B$35.0M$596.0M2.78×
Concord SCC LtdSeries B$39.8M$585.1M2.73×
sovrn Holdings, Inc.Series B$80.4M$559.5M2.61×
Automaton, Inc. this companySeries B$93.7M$145.8M0.68×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Pre-Seed$967K2016-05-05$5.4M$41.0M85%
Seed$3.6M2017-01-09$17.9M$122.0M90%
Seed$800K2018-01-10$4.0M$27.3M90%
Seed$600K2018-03-01$3.0M$20.4M90%
Series A$8.3M2018-11-08$37.5M$228.9M90%
Series A$1.4M2020-10-22$6.2M$33.3M90%
Series A$14.9M2021-05-26$68.0M$287.9M90%
Series B$28.5M2022-06-21$158.1M$433.4M90%
Series B$15.0M2023-11-30$83.3M$137.7M90%
Series B$19.7M2024-07-11$109.4M$145.8M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Pre-Seed$967K2016-05-05
    • First recorded raise — entered as Pre-Seed.
    • 9 investors on this round.
  2. Seed$3.6M2017-01-09
    • Raised 8 mo later, in step with the ~13 mo sector norm.
    • Round 3.7× larger than the prior — scaling up.
    • 17 investors on this round.
  3. Seed$800K2018-01-10
    • Raised 12 mo later, in step with the ~13 mo sector norm.
    • Round 4.5× smaller than the prior — bridge or down round.
    • 2 investors on this round.
  4. Seed$600K2018-03-01
    • Came back fast: 2 mo vs the ~13 mo sector norm.
    • Round 1.3× smaller than the prior — bridge or down round.
    • 3 investors on this round.
  5. Series A$8.3M2018-11-08
    • Raised 8 mo later, in step with the ~13 mo sector norm.
    • Round 13.8× larger than the prior — scaling up.
    • 12 investors on this round.
  6. Series A$1.4M2020-10-22
    • Raised again after 23 mo — slower than the ~13 mo sector norm.
    • Round 6.1× smaller than the prior — bridge or down round.
    • 6 investors on this round.
  7. Series A$14.9M2021-05-26
    • Came back fast: 7 mo vs the ~13 mo sector norm.
    • Round 11.0× larger than the prior — scaling up.
    • 15 investors on this round.
  8. Series B$28.5M2022-06-21
    • Raised 13 mo later, in step with the ~13 mo sector norm.
    • Round 1.9× larger than the prior — scaling up.
    • 25 investors on this round.
  9. Series B$15.0M2023-11-30
    • Raised 17 mo later, in step with the ~13 mo sector norm.
    • Round 1.9× smaller than the prior — bridge or down round.
    • 12 investors on this round.
  10. Series B$19.7M2024-07-11
    • Came back fast: 7 mo vs the ~13 mo sector norm.
    • Round 1.3× larger than the prior — scaling up.
    • 3 investors on this round.
Intelligence
2025 ~Q2
Modeled next raise · ~11mo cadence
$25.9M
Modeled next size est.range $19.7M$41.4M
1.3×
Last step-up
$11.4M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Eric Mogil2 other2020-10
Andrew Fine1 other2020-10
Brigitte Cooperman1 other2020-10
E. Kenneth Seiff1 other2017-01
Jake Hennemuth1 other2023-11
Ben Bryce2020-10
Kenneth E. Seiff2018-11
Michael Rempell2020-10
Spencer Hewett2016-05
Registry & provenance

Automaton, Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1681914
SEC CIK
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Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

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Frequently asked
How much funding has Automaton, Inc. raised?
Automaton, Inc. has raised approximately $93.7M in disclosed capital across 10 recorded financing rounds, aggregated from public filings.
What is Automaton, Inc.'s estimated valuation?
Provath's modeled valuation for Automaton, Inc. is approximately $145.8M (modeled range $48.3M–$259.4M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Automaton, Inc. at?
Automaton, Inc.'s latest modeled financing stage is Series B. Its most recent recorded round closed around Thu Jul 11.
What does Automaton, Inc. do and where is it based?
Automaton, Inc. operates in the Other Technology sector, based in NEW YORK.
Explore related

See where Automaton, Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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