Companies · Other

Auto Advocate Inc.

KENSINGTON · Other

Diligence memoA one-page analyst read on Auto Advocate Inc. — recommendation, valuation, rhythm, risks.
$6.0M
Total raised · real
2
Rounds
0.4×
Latest step-up
Top 32%
Sector rank · raised
Series A
Latest stage · inferred · Wed Dec 14 2022 00:00:00 GMT+0000 (Coordinated Universal Time)

Auto Advocate Inc. looks under-valued against its niche peers and is at-risk on financing cadence.

Synthesized from the figures below est. — every claim rests on a number shown on this page.

Analyst read est. — computed against this company's niche peers in the same era. Inputs shown; not a quoted figure.

Under-valued
  • Modeled value is 0.33× the median modeled value of Series A Other companies in 2022–2024 (1135 peers) — value vs value, same stage and era.
At-risk
  • Last raise 3.5 yr ago; this sector typically re-raises about every 11 months.
  • Past due for a raise versus sector cadence — watch for distress or a bridge.
Leadership

No named principal in this company's public records yet — see all operators below.

Explore how these operators interlock with other companies in the operator network.

Where it sits in Other

Auto Advocate Inc. is one of 25008 Other companies tracked from KENSINGTON. By capital raised it ranks mid-pack (ahead of 69% of sector peers), and mid-pack by modeled valuation est..

Ranking is computed against this company's own sector cohort — reported capital is fact; valuation tiers are modeled.

As reported in public records reported — not modeled.

US
Jurisdiction
Rule 506(b)
Reg D exemption
12
Investors (latest)
2020
Year incorporated
2022-12-14
First sale
Amount raised vs valuation, by round

Solid bars are reported offering amounts reported; hatched bars are the modeled post-money valuation est. — both on one shared scale so you can read raise-vs-worth at each round directly. Use the toggles to overlay data labels and the niche-peer / market average value lines.

Amount raised · realModeled valuation · estCumulative funded · real
$0$13M$25M$38M$50MSeries A · 2021-07-22 Raised $4.2M (real) Modeled valuation $46M (est)$4.2M$46MSeries A2021Series A · 2021-07-22 Raised $4.2M (real) Modeled valuation $46M (est)$4.2M$46MSeries A2021Series A · 2022-12-14 Raised $1.7M (real) Modeled valuation $13M (est)$1.7M$13MSeries A2022+$4.2M+$1.7MCumulative $10M

The line shows cumulative reported funding over the period; + labels show new capital added between points when there is room. Toggle on-bar figures, plus the niche-peer and market averages, to read this company against its cohort. Benchmarks are modeled medians.

Financing ladder & sequence gaps
Series A$4.2M · 2021
Series A extension$4.2M · 2021
Series A extension$1.7M · 2022

Stages are modeled from round size (public records carry no series label). No record for: Pre-Seed, Seed — the company may have raised it under a different exemption, merged it into an adjacent record, or skipped it. Sequence completeness: 33%.

Modeled valuation trajectory
$12.7M
Base estimate est.
$2.4M
Conservative case
$39.2M
Upside case
$8.0M
Modeled post-money

Round size and date are reported; the stage label is inferred from round size (latest is Series Aa $4.0M–$15M round). Valuation is modeled from stage benchmarks. Directional, not a quoted figure.

Series A · modeled $46.5M · 2021-07-222021Series A · modeled $46.5M · 2021-07-22Series A · modeled $12.7M · 2022-12-142022
Model inputs · modeled:benchmark-stage-stepup-v1
22%
Dilution assumption
Implied ownership sold in the financing.
55%
Survival probability
30% low · 75% high
1.35×/yr
Annual markup
1.70×/yr upside case
3.5 yr
Elapsed time used
3.5 yr actual, capped for stale marks
general
Sector profile
Adjusts growth and survival by industry.
Financing rhythm
8 mo
Avg between rounds
$4.3M/yr
Capital velocity
4.9 yr
On record since
2021
First round
3
Rounds on file
How it compares to the market

Benchmarked against 25008 companies in Other. Each bar is a median (the middle company, not an average — outliers don't skew it). Two yardsticks: real money raised (reported on Form D) and modeled value (our estimate est.). These are whole-sector medians across all stages, except the per-stage row.

Total raised — vs sector median (real $, all stages) 2.9× above median
This company$6.0M
Sector median$2.0M
Latest round — vs other Series A rounds in sector (real $, this stage) 0.3× of median
This company$1.7M
Sector median$5.7M
Modeled value — vs sector median (estimate, all stages) 0.7× of median
This company$12.7M
Sector median$17.7M

Raised more than 69% of sector peers (real $). Modeled value above 43% of peers (estimate).

Niche peers — same stage & era

A tighter cohort than the sector chart above — only companies at the same stage (Series A) that last raised in the same ~3-year era, ranked by modeled value est. (not money raised). This is the exact set the analyst read compares against, so a like-for-like cohort is what makes "over/under-valued" meaningful. This company ranks #1020 of 1,135.

This companyCohort peer
$10.0M$100.0M$1.0B$1.0M$10.0M$100.0MCapital raised (log)Ness Well, Inc. · Series A Raised $14.9M · modeled $142.4M (est)Quantori, Inc. · Series A Raised $15.0M · modeled $138.5M (est)Applause Network TV, Inc. · Series A Raised $15.0M · modeled $135.0M (est)Qquv Investments 5, Llc · Series A Raised $15.0M · modeled $135.0M (est)Trustworthy Co · Series A Raised $15.5M · modeled $134.2M (est)DigniFi Holding, Inc. · Series A Raised $24.3M · modeled $133.9M (est)Proventures Capital, Inc. · Series A Raised $14.7M · modeled $132.9M (est)Zenledger, Inc. · Series A Raised $21.6M · modeled $132.0M (est)Gridwise, Inc. · Series A Raised $20.4M · modeled $131.7M (est)Aztec Broadway Ltd Liability Co · Series A Raised $14.0M · modeled $127.6M (est)KABR Jamaica SPE LLC · Series A Raised $14.7M · modeled $126.8M (est)Harmony Musical LLC · Series A Raised $15.0M · modeled $126.2M (est)Auto Advocate Inc. (this company) Raised $6.0M · modeled $12.7M (est)Auto Advocate Inc.
CompanyStageRaised · realValue · estvs peer med.
Ness Well, Inc.Series A$14.9M$142.4M3.67×
Quantori, Inc.Series A$15.0M$138.5M3.57×
Applause Network TV, Inc.Series A$15.0M$135.0M3.48×
Qquv Investments 5, LlcSeries A$15.0M$135.0M3.48×
Trustworthy CoSeries A$15.5M$134.2M3.46×
DigniFi Holding, Inc.Series A$24.3M$133.9M3.45×
Proventures Capital, Inc.Series A$14.7M$132.9M3.42×
Zenledger, Inc.Series A$21.6M$132.0M3.40×
Gridwise, Inc.Series A$20.4M$131.7M3.39×
Aztec Broadway Ltd Liability CoSeries A$14.0M$127.6M3.29×
KABR Jamaica SPE LLCSeries A$14.7M$126.8M3.26×
Harmony Musical LLCSeries A$15.0M$126.2M3.25×
Auto Advocate Inc. this companySeries A$6.0M$12.7M0.33×
Full financing history

Stage is inferred from round size est., not reported on the filing — a round's dollar size maps to a bucket: Pre-Seed <$1.0M · Seed $1.0M–$4.0M · Series A $4.0M–$15M · Series B $15M–$40M · Series C $40M–$100M · Series D+ $100M–$400M · Growth/Late >$400M.

StageAmount · realAnnouncedPost-money · estValue · estConf.
Series A$4.2M2021-07-22$19.2M$46.5M90%
Series A$4.2M2021-07-22$19.2M$46.5M90%
Series A$1.7M2022-12-14$8.0M$12.7M90%
What happened at each round

Step-up, pace versus the sector's normal cadence, and revenue/exemption moves — read straight from the reported round facts reported.

  1. Series A$4.2M2021-07-22
    • First recorded raise — entered as Series A.
    • 10 investors on this round.
  2. Series A$4.2M2021-07-22
    • Filed alongside the prior round (same month) — likely a tranche or amendment.
    • Round roughly the size of the prior one.
    • 10 investors on this round.
  3. Series A$1.7M2022-12-14
    • Raised 17 mo later, in step with the ~11 mo sector norm.
    • Round 2.4× smaller than the prior — bridge or down round.
    • 12 investors on this round.
Intelligence
2023 ~Q3
Modeled next raise · ~8mo cadence
$1.7M
Modeled next size est.range $1.7M$2.8M
0.4×
Last step-up
$4.3M/yr
Capital velocity

Predictive signals are modeled est. from this company's own cadence and step-up, plus sector benchmarks — directional, not advice. Peer set and a CSV export live in your analyst workspace.

Key people & operators

Officers, directors and promoters named in this company's public recordsreported — the people who run it (not its investors). "Also runs" counts come from name-matching across all records, so verify before acting.

PersonRoleAlso runsTied since
Jesse Middleton6 other2021-07
Arash Soheili2021-07
Zach Shefska2021-07
Registry & provenance

Auto Advocate Inc. is an official record sourced from the U.S. Securities and Exchange Commission (SEC). U.S. data is aggregated from SEC Form D filings.

United States
Country of record
US
Jurisdiction
1877237
SEC CIK
2020
Incorporated
Similar companies

Nearest neighbours across the whole database — matched on sector, stage and capital scale, and on shared operators (officers or directors named at both companies in public filings). A discovery shortlist, not a valuation cohort — verify before acting, the same way modeled figures are directional.

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Semantically similar

Matched by meaning, not labels — a local language model reads each company's name, sector and description and ranks the closest in that learned space. This catches look-alikes that cross sector boundaries; the structured list above explains its matches, this one trusts the text. Directional, like every modeled signal here.

CompanySectorStageValue · estMatch
Advocate, Inc.Other TechnologySeries B$497.5M85%
AutoFi, Inc.OtherSeries A$167.4M82%
IM Automotive Group America, inc.OtherPre-Seed$4.1M82%
Autovertiser IncOther TechnologySeries A$142.5M82%
Autorex IncOtherSeed$30.2M81%
Cars & Bids, Inc.OtherSeries C$595.6M81%
Detect Auto Inc.Other TechnologySeed$7.5M81%
Driver Alliance, LLCOtherSeed$37.2M81%
Frequently asked
How much funding has Auto Advocate Inc. raised?
Auto Advocate Inc. has raised approximately $6.0M in disclosed capital across 2 recorded financing rounds, aggregated from public filings.
What is Auto Advocate Inc.'s estimated valuation?
Provath's modeled valuation for Auto Advocate Inc. is approximately $12.7M (modeled range $2.4M–$39.2M). This is an algorithmic estimate derived from round sizes and same-niche peers — not a quoted or reported figure.
What funding stage is Auto Advocate Inc. at?
Auto Advocate Inc.'s latest modeled financing stage is Series A. Its most recent recorded round closed around Wed Dec 14.
What does Auto Advocate Inc. do and where is it based?
Auto Advocate Inc. operates in the Other sector, based in KENSINGTON.
Explore related

See where Auto Advocate Inc. sits in the wider market — its sector, location and stage cohorts, each with their own leaderboards and capital-flow timelines.

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