Diligence memo · auto-generated · as of July 2, 2026

American Rebel Holdings Inc

American Rebel Holdings Inc looks over-valued against its niche peers and is at-risk on financing cadence.

WatchOverdue for a raise versus sector cadence — could be a bridge, a down round, or distress. Watch for the next filing.

Businessfiled

American Rebel Holdings Inc operates in Other, based in NASHVILLE.

Sector still resolves to a broad 'Other' bucket, so operating comparables below are weaker than for a tightly-classified peer.

No verified homepage on file yet — operating evidence is limited to the public record.

Capital & rounds (filed)filed

American Rebel Holdings Inc has raised $14M in disclosed capital across 2 recorded rounds, aggregated from public filings. Its latest round is modeled as Series A (a $4.0M–$15M round).

Largest single filing: $13M on 2022-07-12.

Most recent recorded round closed around 2022-07-12.

Valuation (modeled)modeled

Provath models American Rebel Holdings Inc at approximately $107M (range $18M–$365M). This is an algorithmic estimate from round sizes and same-niche peers — not a quoted or reported figure.

Read: Over-valued. Modeled value is 2.76× the median modeled value of Series A Other companies in 2022–2024 (1135 peers) — value vs value, same stage and era.

Financing rhythm & timingmixed

Historic cadence: a new round about every 13 months.

Last raise 4.0 yr ago; this sector typically re-raises about every 11 months.

Past due for a raise versus sector cadence — watch for distress or a bridge.

The last round stepped up 23.7× from the prior — scaling.

Comparablesmixed

Capital scale ranks ahead of 81% of Other peers (25015 compared).

Modeled value ranks above 83% of those peers.

Closest niche peers: Ness Well, Inc., Quantori, Inc., Qquv Investments 5, Llc, Applause Network TV, Inc., Trustworthy Co.

Peoplefiled

9 named people on file across officers, directors and signatories.

Risks & flagsmixed

Overdue for a raise versus sector norm — distress or bridge risk.

Modeled above niche peers — valuation risk on entry.

Broad sector classification weakens peer comparison.

No clearly named CEO/founder/principal in the surfaced records — key-person evidence is thin.